Putting Your Content to Work: A user-centric approach to evaluation

Lindy Roux
As the Principal Content Strategist at Siteworx, Lindy is responsible for articulating, guiding, and overseeing the various content services that we deliver, including content audits and strategy sessions, migration planning, taxonomy development, content definition, modeling, and creation. She has over 15 years of experience defining, creating, and managing engaging digital experiences that resonate with required audiences and drive conversion, helping to meet business and user goals. Lindy has worked on a broad range of projects including enterprise-level websites, intranets, e-commerce sites, experiential microsites, online communities, mobile sites and applications, and email and social media campaigns, across a number of verticals, including retail, telecommunications, consulting, healthcare, banking, insurance, pharma, and food. When not busy facilitating strategy or brainstorming sessions, Lindy can be found evangelizing content strategy and talking about our content-centric approach to user experience. Recent speaking engagements include a workshop on Responsive Design at User Focus 2012; a panel on mobile content strategy at Content Strategy Applied 2012; and a workshop on multi-channel content strategy at a Content Mavens Meetup.

Using Cohort Analysis to Optimize Customer Experience

[email protected], [email protected] | Rishabh Dayal, James Torio

Rishabh Dayal
Rishabh Dayal is a senior data expert for a leading global management consultancy. He has consulted for Fortune 500 companies in insurance, retail and healthcare. He specializes in analyzing large data sets and deriving meaningful insights to drive decision making.

James Torio

James Torio is a solution manager for a leading global management consultancy. He has consulted for fortune 500 companies in financial services, healthcare, pharmaceuticals and insurance. He designs products that support the goals and behaviors of the people who use them.

Designing to Reward our Tribal Sides

[email protected] | Nir Eyal

Nir Eyal
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir founded two tech companies since 2003 and today is a past Lecturer in Marketing at the Stanford Graduate School of Business. Nir is also an advisor to several Bay Area start-ups and incubators. Nir’s last company received venture funding from Kleiner Perkins Caufield & Byers and was acquired in 2011. In addition to blogging at NirAndFar.com, Nir is a contributing writer for Forbes, TechCrunch, and Psychology Today. Nir attended The Stanford Graduate School of Business and Emory University. Nir Eyal is the author of Hooked: How to Build Habit-Forming Products and blogs about the psychology of products at NirAndFar.com. For more insights on using psychology to change behavior, join his newsletter and receive a free workbook.

Storyboarding in the Software Design Process

[email protected] | Ambrose Little

Ambrose Little
Ambrose Little has been designing and developing software since the late '90s at companies as small as one and as large as Verizon, contributing to internal systems, Web sites, and commercial software products. He is currently Principal Design Technologist at Infragistics, creators of Indigo Studio, Quince, and many other software design, development, and business tools. In this role, Ambrose manages Infragistics' UX/Design products and researches trends in Design practice and emerging technologies. In addition to making software, Ambrose has co-authored four books, many articles, blog posts, and is a regular speaker on technology and design topics.

Win This Book! See What I Mean: How to Use Comics to Communicate Ideas

[email protected] | Josh Tyson

Josh Tyson
Josh Tyson is the co-author of the first bestselling book about conversational AI, Age of Invisible Machines. He is also the Director of Creative Content at OneReach.ai and co-host of both the Invisible Machines and N9K podcasts. His writing has appeared in numerous publications over the years, including Chicago Reader, Fast Company, FLAUNT, The New York Times, Observer, SLAP, Stop Smiling, Thrasher, and Westword.

Designing for Mobile Superpower

[email protected] | Joanna Proulx

Joanna Proulx
Joanna Proulx is Senior Experience Architect at Mobiquity. Before joining Mobiquity Joanna held senior UX roles with Oracle, ATG, and MIT. Outside of UX Joanna pursues her fascination with the human "sentient variable" through Polish poetry translation, support of the Isabella Stewart Gardner Museum, and service as Vice Chair of the Board with L'Académie, an extraordinary, Boston-based Baroque orchestra. She holds an M.A. in International Studies and Literary Translation from Boston University.

Improving User Experience in Manuals

[email protected] | Anastasios Karafillis

Anastasios Karafillis
I am a freelance user interface designer based in Greece. Having studied Social Sciences and Philosophy, I believe that a proper philosophy of language is crucial to any well-designed social or digital information system. My main areas of expertise are: Interaction Design, Information Architecture, Empathy, Usability, Nomenclature.

Designing In and Around the Windows 8 Ecosystem

[email protected] | Tiffany Chow

Tiffany Chow
Tiffany Chow is an experience designer based in Austin, Texas.

Sharpening Your Competitive Edge with UX Research

[email protected] | Rebecca Flavin

Rebecca Flavin
Rebecca Flavin is CEO at EffectiveUI, where she is responsible the company’s overall vision, user experience innovation, core values, and strategic direction for growth and financial health. She oversees developing high-performance teams that can help drive top line revenue and high profitability, while achieving client and employee satisfaction. In addition to building and strengthening brand awareness and position in the marketplace, she is responsible for communicating the importance of exceptional user experiences in driving business value. She is a board member for the Society of Digital Agencies (SoDA), and is involved in Forrester’s Technology Marketing Executive Council, CSIA, AMA, IxDA, RIA, and Emergency Technology Group.

Eight UX Design Trends for 2013

[email protected] | THE MEME

THE MEME
THE MEME is a user experience and design innovation consultancy specialized in understanding people, cultures and emerging technologies. We help leading companies to innovate and generate continuous growth by developing meaningful and marketable user-centered experiences for products and services, creating lasting emotional connections to their customers.

Our interdisciplinary team applies THE MEME’s strategic research and design methods to help our clients discover key opportunities for innovation. Strategic Research and Design Innovation Our team believes that success requires a deep understanding of three critical areas: user emotions, emerging technologies, and market trends. Through our diverse research services we discover crucial cultural factors as well as unmet needs that influence consumers’ behaviors, perceptions and interactions with products and services. We use a combination of quantitative and qualitative methods to gather robust data, and apply analytical expertise to translate deep insights into specific design, product or service strategies that connect our clients’ business goals with specific target users.

The Four Waves of User-Centered Design

[email protected] | Dr. William Gribbons

Dr. William Gribbons
Dr. William Gribbons is director of the Master of Science in Human Factors in Information Design and Founder and Senior Consultant of the Design and Usability Center at Bentley University

Content Strategy and Its Cousins

[email protected] | Melissa Rach

Melissa Rach
Melissa Rach is co-founder of the content consultancy Dialog Studios and co-author of Content Strategy for the Web (Second Edition). She has been helping clients solve messy content problems for nearly 20 years. Her methodologies have been taught at several universities and her work has been recognized in books regularly throughout her career. Although she’s worked on all types of enterprise content projects, online content is secretly her favorite.

The Cloud is Hazy for Automotive UX

[email protected] | Steve Tengler

Steve Tengler
Steve Tengler is a Senior Director with the Honeywell Connected Vehicle group, where he oversees a global team of engineers, data scientists and designers working on vehicle monitoring solutions such as cybersecurity, prognostics, etc. Steve is a proven expert in the field of the connectivity and user experience with over twenty-five years of experience on some of the country's top automotive teams, such as OnStar, Nissan, Ford and Honeywell.

Fostering a Culture of Innovation

[email protected] | Megan Geyer

Megan Geyer
Megan Geyer is an experience design professional dedicated to ensuring that all audiences of any experience or engagement are represented throughout the conception, design, and implementation of that service, product, or model. As a Lead Experience Architect at NTT DATA, Megan has worked on a variety of projects including cross-channel audience research and strategy projects, global iPad research initiatives, enterprise iPad design standards projects, and employee communication strategies for internal grassroots political activism programs. Previous to joining NTT DATA, Megan managed end-to-end user experience design projects for a number of online experiences including consumer-facing websites. Her career experience spans industries including non-profit, pharmaceutical/ health and wellness, financial, nutrition, education, and music & entertainment. Megan is a member of the NYC Usability Professionals Association. She holds a Bachelor’s degree in Psychology from Rutgers University. Megan also enjoys playing a variety of games in her free time including console games, MMORPGs, and card games.

4 Reasons Your UX Investment Isn’t Paying Off

[email protected] | Hilary Little

Hilary Little
An interactive multimedia designer by training, Hilary has been in the business of human centred design for over 15 years. When she isn't working as a senior usability architect at the Canada Border Services Agency, she runs a successful UX consultancy, Hilary Little Ideation & Design. Armed with a good sense of humour and a load of empathy, she loves what she does for a living.

Hilary is an energetic person who holds dual Irish-Canadian citizenship. When she's not designing elegant interfaces or strategizing to mature a usability practice, she enjoys long distance running, eating obscenely spicy food and travelling with her husband and kids.

Problems and Solutions for Financial Smartphone Apps

[email protected] | Eric Camulli

Eric Camulli
Eric Camulli, vice president of marketing for Virtual Hold Technology (VHT) is responsible for building a world-class brand focused on virtual queuing and intelligent callback solutions that bridge the customer service gap between all self-service channels of communication and people who can help in contact centers worldwide. A visionary and passionate customer advocate, he has been at the forefront of the customer experience management movement as a public speaker and published writer for the past ten years.

Functional Beauty and User Experience

[email protected] | Catalina Butnaru

Catalina Butnaru
Catalina is a self-taught designer and the co-host of the podcast BrightLounge. She studied Psychology and Marketing, before combining her passions and becoming and interaction designer at Velora Studios. In 2011 she started traveling the world, filming and co-hosting BrightLounge, a podcast featuring interviews with designers and entrepreneurs from around the world. Her motto is "Stay creative, grow curious".

When UX Research Begins, Become the Voice of Reason

[email protected] | Tomer Sharon

Tomer Sharon
Tomer is Head of User Experience at WeWork in New York City leading a team that designs work and living spaces, communities, and services around the world. Formerly a senior user experience researcher at Google Search, Tomer is the author of the book, “Validating Product Ideas through Lean User Research” (2016) and author of, “It’s Our Research: Getting stakeholder buy-in for user experience research projects” (2012). He founded and led The Israeli Chapter of the User Experience Professionals’ Association and has been preaching and teaching UX at Google’s LaunchPad program, a bootcamp for early-stage startups around the world, in conferences, and at Treehouseand General Assembly. Tomer holds a master’s degree in Human Factors in Information Design from Bentley Universityin Waltham, MA. He is @tsharon on Twitter and Instagram.

Win This Book! Designing the Search Experience: The information architecture of discovery

[email protected] | UX Magazine Staff

UX Magazine Staff
UX Magazine was created to be a central, one-stop resource for everything related to user experience. Our primary goal is to provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals who work in all areas of UX and cover the field from diverse angles and perspectives.

Stanislavski and the Reluctant Stakeholder

[email protected] | Tracy Brown

Tracy Brown
Tracy started as a digital designer in London during the late 90's. "It was a great time to start because you had to do so much: graphic design, front end development, content development, Information Architecture etc. The methodologies weren't formalised, and mostly we just had to take chances and figure stuff out as we went. Good old trial and error!" Since then she has worked within agencies, corporate institutions, charities and with small business owners, picking up rich information about users and stakeholders, the creative process and the not so creative process. Her relatively diverse background in creative direction, visual design and front end development makes her a (proud) generalist. "Sometimes I get to work with specialists, working to create intuitive, elegant interfaces and experiences that a business can be proud of and that their customers can enjoy. I help enterprises of all varieties to think about how to create experiences that are useful to their customers before they attempt to make them usable. I am always looking for different tools and methods, with the main aim of helping people to get to the crux."

Process Makes Perfect: Speech Recognition User Interface Design

[email protected] | Stephen Keller

Stephen Keller
A Solutions Architect at LumenVox, a leading provider of speech recognition and text-to-speech software, Stephen specializes in the design and development of complex voice user interfaces (VUIs) as part of their client services team, working to improve the user experience for anyone interfacing with speech technologies. He has worked on dozens of speech applications, ranging from simple yes/no-style interactions to complex, multi-slot natural language interfaces. His role at LumenVox encompasses a variety of functions, including pure design/consultation work and also development and training.

Get Your Content Strategy Out of the Drawer with Governance

[email protected] | Meghan Casey

Meghan Casey
Meghan Casey is The Nerdery's first official content strategist. She ventured away from Brain Traffic, the world’s leading agency devoted exclusively to content, to help build content strategy into The Nerdery's user experience practice. She helps a wide variety of clients—start-ups, nonprofits, colleges and universities, Fortune 50 companies, and everything in between—solve the messy content problems most organizations encounter every day. A regular trainer and speaker on content strategy topics, she once inspired participants to spontaneously do the wave in a workshop setting. Yep, that really happened. Meghan has been working with content and communications since 1996 after receiving her bachelor of arts degree in writing from Concordia College. She also holds a master of arts in nonprofit management from Hamline University.

Solving the Key Employment and Hiring Problems in the UX Field

[email protected] | UX Magazine Staff

Re-Introducing Page Description Diagrams

[email protected], [email protected] | Colin Butler, Andrew Wirtanen

Colin Butler

Colin Butler is a graduate of North Carolina State University with an MS in Human-Computer Interaction. He believes that the key to creating a good user experience is good communication and process, but a little cleverness has been known to make a good experience into a great one.

Andrew Wirtanen

Andrew Wirtanen is a Lead Product Designer at Citrix in Raleigh, NC. He is an executive council member of the Triangle UXPA, and former president of the organization. He has experience with many usability engineering and interaction design methods. Prior to joining Citrix in 2013, he worked in consulting environments for six years. Andrew holds a master's degree in Human Factors in Information Design from Bentley University. He is @awirtanen on Twitter.

Getting Fruitful Collaboration Instead of Stale Groupthink

[email protected] | Gail Swanson

Gail Swanson
Gail Swanson is Associate Creative Director of Experience Design at SapientNitro. Her daily goal is to create new ways for technology to empower people and enhance their lives. She has helped a wide range of brands make meaningful connectings with consumers during her 10+ years in the UX field, including Hyatt, Harley-Davidson, Fiserv, and Manpower. Gail blogs about the practical side of being a UX professional at www.practicallyux.com. You can follow her on Twitter @practicallyUX

Review: UX Archive

[email protected] | Andrew Zusman

Andrew Zusman
Andrew Zusman is a user experience designer at Inkod-Hypera and the creator of the 52 Designers project. Andrew is also the writer of a popular user experience design blog. He lives in Tel-Aviv, Israel with his girlfriend Natasha and their dog Indy.

Stop Explaining UX and Start Doing UX

[email protected] | Kim Bieler

Kim Bieler
A UX manager at Mandiant, an information security company headquartered in Alexandria, VA, Kim Bieler designs the user experience for the company's flagship forensics application. Prior to joining Mandiant, she ran her own creative consulting firm (Apt Media) for 13 years, designing kiosks, websites, applications, and reports for museums, international NGOs, and professional services and law firms. Visit her at kimbieler.com.

Creating Social Experiences that Customers Care About

[email protected] | Doug Klein

Doug Klein
Doug is an Associate Partner at Rosetta who has held leadership positions in marketing since 1995. A former Walt Disney Imagineer, he has worked in corporate marketing departments, traditional agencies and interactive agencies to build brands and integrate digital properties into cross-device multi-channel marketing campaigns that deliver breakthrough results. He is a frequent speaker, teacher and writer on the future of marketing, results-oriented enterprise marketing strategy, the interplay of digital marketing channels, customer lifecycle messaging, social media marketing, and enterprise analytics/optimization.

The Pursuit of Tappiness

[email protected] | John Meyer

John Meyer
For the past 15 years, John Meyer has been designing and improving interactive experiences for businesses small and large, in fields from Electronic Design Automation to Healthcare. Today, John enjoys making the Internet a better place, as Senior User Experience Designer at Closed Loop, in Roseville, CA. You can follow him on Twitter @meyerhaus.

The Top 5 Website UX Trends of 2012

[email protected] | Catalyst Group

Catalyst Group
Catalyst Group is a leading provider of user experience research, strategy, and design services. Visit us at https://.catalystnyc.com

Terms and Conditions: A Snapshot of Confusion

[email protected] | Gregg Bernstein

Gregg Bernstein

Gregg Bernstein is a User Experience [UX] Designer / Researcher for MailChimp. Since 1996, he has solved design problems for some of the largest (and smallest) advertising and design firms worldwide (and some good bands along the way). He likes speaking to classrooms, boardrooms, and conferences on usable, enjoyable design.

Gregg earned his MFA in Graphic Design from the Savannah College of Art & Design, where - for some reason - he became fascinated with the presentation of tax return forms and digital legal agreements.

He resides with his family in Athens, Georgia. In his spare time, he runs quite a bit.

Investigating Cross-Channel Consistency

[email protected] | Tyler Tate

Tyler Tate
Tyler Tate is a user experience designer focused on making the complex feel simple. He's also the founder of Crema.co, empowering you to discover single-origin coffees, get to know the people who grew them, and have the beans delivered to your door. Tyler lives in London with his wife Ruth and son Galileo. You can keep up with him on Twitter.

Treat Your Users Like Children

[email protected] | Jamal Jackson

Jamal Jackson

Hello, my name is Jamal Jackson. I am a web developer, designer, best-selling author, and respected blogger currently based in the Atlanta area. I began my career in 2008 by starting my freelance company Five Alarm Interactive, primarily working with small local businesses, creating their sole online presence.

I have since been able to be part of great creative teams in the advertising and telecommunications industries, proving my talents as a front end developer and tasteful designer. I am also a full-time student at Georgia State University.

Tinkering in the Model Shop

[email protected] | Hunter Whitney

Hunter Whitney
Hunter Whitney is a consultant, author, and instructor who brings a distinct UX design perspective to data visualization. He has advised corporations, start-ups, government agencies, and NGOs to achieve their goals through a thoughtful, strategic design approach to digital products and services. Hunter is the author of "Data Insights: New Ways to Visualize and Make Sense of Data”. He was also asked to contribute a chapter in the book, “Designing for Emerging Technologies: UX for Genomics, Robotics, and the Internet of Things”. Additionally, Hunter has written numerous articles covering a range of subjects for various online and print publications including UX Magazine.

The Flâneur Approach to User Experience Design

[email protected] | Sarah Doody

Sarah Doody

Sarah Doody is an NYC based user experience designer and product strategist. She works with startups to help them launch their initial product as well helping companies already in market optimize their user experiences.

Sarah publishes a popular UX newsletter, The UX Notebook. Sign up for free at: www.theuxnotebook.com

Sarah also teaching about user experience, she co-developed and taught General Assembly's first 12 week UX course. Sarah writes about user experience, design, and technology on her website, www.sarahdoody.com and can be reached on Twitter @sarahdoody.

The Power of Value Stream Maps

[email protected] | Rishabh Dayal

On the First Day of December, UXmas Gave to us …

[email protected] | UX Magazine Staff

Five Signs of an Advanced E-Commerce Site

[email protected] | Gil Remy

Gil Remy
Gil Remy is an information architect and mobile GUI crusader at NYC digital agency, Blue Fountain Media, with an international background in Marketing and Project Management. He has over 13 years’ experience in taking projects from vision to completion through dynamic and effective team leadership and client management. He has worked for Grey Paris with clients including Nokia, BNP Paribas, and Honda and demonstrated his ability to identify, analyze and solve problems in order to increase customer satisfaction while maintaining a firm grasp of the company's constraints and goals. He is always eager to apply the right mix of no-nonsense approach, out-of-the-box thinking and diplomatic skills to every situation in order to get things done.

Forms are a Conversation

[email protected] | Nathan Barry

Nathan Barry
Nathan Barry is an interface designer and app developer who is passionate about designing software that is a joy to use. After leading the software design team at a startup in Boise, Idaho, where he lives, Nathan began working independently, designing and developing his own apps. He is the author of Designing Web Applications and he loves to travel. Follow him @nathanbarry on Twitter.

Review: The Mobile Book – Smashing Magazine

[email protected] | Steve Tengler

POP UX! Scrabble Teaches Restraint

[email protected] | Andrew Zusman

Research Where Your Channels Cross

[email protected] | Jessica Peterson

Jessica Peterson
Jessica Peterson, Ph.D., has fifteen years of experience in cognitive science and user research. At AnswerLab, she has recently led UX research engagements in finance, insurance, retail, automotive, and logistics. She has a deep interest in international consumer markets, fueled by her work with clients in Europe and Latin America and exciting opportunities to conduct multilingual and international research. She loves that research allows her to interact with people from an astonishing cross-section of cultures, personalities, and attitudes. She’s passionate about women changing the world, especially through technology. Jessica received her doctorate in Linguistics with a specialization in Cognitive Science from Northwestern University. She graduated summa cum laude from Rice University with a B.A. in Linguistics.

From User Experience To Customer Experience

[email protected] | Kerry Bodine

Kerry Bodine

Kerry is a vice president and principal analyst in Forrester's customer experience research practice and the co-author of Forrester's book, Outside In: The Power of Putting Customers at the Center of Your Business. Follow her on Twitter: @kerrybodine.

Practicing What We Preach

[email protected] | Astrid Chow

Astrid Chow
Astrid Chow is a Senior User Experience Designer at Roundarch Isobar where she leads multidisciplinary teams with her experience in user experience design, information architecture, usability testing and research, content strategy and user-advocacy. With a background in graphic, interactive, and branding design, Astrid brings seven years in theadvertising agency world as a UX Designer and Graphic Designer for such clients as Adidas, Nokia, PROJECT(RED),TIAA-CREF and Cadillac. A graduate of Bentley University’s McCallum Graduate School, Astrid holds an MBA in Strategy and an MS in Human Factors in Information Design. Prior to her graduate studies, she studied Fine Art (concentrating in Installation Art and Art Criticism), English and Communication Design at Carnegie Mellon University.

Content Sharing and Social Networking Buttons

[email protected] | Tania Lang

Tania Lang
Tania Lang has been working as a user experience practitioner for a number of high profile clients since 1999. She is founder and principal of PeaXD, a UX Brisbane based consultancy, which she founded in 2003. She is proud to be called a UX Geek, is passionate about user experience and has been known to conduct ethnographic studies of users reading poorly designed toilet direction signs at airports. Tania is also a highly regarded and experienced trainer having delivered UX training to over 1200 participants both in Australia and Asia. She has also presented at several conferences including UX Australia. Tania has personally designed all training courses and interactive exercises. She enjoys sharing UX stories from the trenches and seeing participants gain the skills and confidence to apply in their workplace. She has a Masters of Business by Research which involved researching how travel consumers use the Internet. She also has a Bachelor of Science, Grad Dip in Arts (Tourism) and a Graduate Certificate in Human Factors. Specialties: User/customer research, UX design, customer journey mapping, usability testing, interaction design, information architecture, service design, UXtraining.

Listen to Your Stakeholders

[email protected] | Tomer Sharon

Taking the “Con” out of Conflict

[email protected] | Megan Grocki

Megan Grocki
Megan bakes the best brownies on the planet. The end. Actually, that's just the beginning. Sassy, smiling and straightforward, Megan’s a senior member of Mad*Pow’s experience design team. With over 15 years of experience in research and experience design, Megan specializes in helping clients discover the attitudes, intents and behaviors of their users and understand what is truly important to them. By being the ultimate user advocate, she is able to improve the organization and presentation of content and refine the messaging in a way that rings true with the audience(s) and meets business goals. She has worked with clients including Bank of America, Aetna, Constant Contact and McKesson to sharpen their understanding of their audiences and design new digital experiences steeped in rigorous research and design thinking. She has been able to flex her marketing strategy muscles, creating new brand identities and developing clear and meaningful strategies for evolving brands. Until recently, Megan was also the mastermind behind Mad*Pow’s marketing strategy. From evaluating market conditions to directing digital marketing and social media strategies, Megan guided the marketing direction for all our events and promotional activities while collaborating with sales to support them in generating maximum buzz. Now that she has passed the Marketing torch, she is happy to wear just one hat as Experience Design Director. Prior to Mad*Pow, Megan served as marketing manager with Momenta as well as senior product manager and user interface manager at Bottomline Technologies. Megan holds a BA from the University of New Hampshire and is always seeking to continue her education by attending conferences, seminars and reading her weight in UX books. She is a founding member of the NHUPA. Her speaking gigs have included Refresh Boston, the 2010 IA Summit in Phoenix, the 2010 Usability Professionals' Association International conference in Munich, 2010 UPA Boston and Interaction11 in Boulder. In addition she served as IxDA’s Interaction12 conference program director. A die-hard tennis fan, Megan enjoys traveling the world, splashing in the waves at her favorite local beach and coffee shop-hopping around town with her husband and two young children. Megan is on Twitter at @megangrocki.

Talking to Machines and Being Heard

[email protected] | Dave Rich

Dave Rich

Dave is a hands-on executive who has worked with start-ups and Fortune 500 experience, growning initiatives from scratch to create divisions and whole companies operating on four continents. He has a track record of successful strategic planning, business development, sales acceleration, marketing, and assembling high-performance teams. His strengths are in applying financial rigor and metrics to guide decision-making. He has an interest in transformative technologies and is the CEO of LumenVox.

Specialties

Business, channel and sales development, strategic negotiations, product and program management, global planning and operations, financial modeling, offshoring, call center sales and customer service, process improvement, widget and internet based applications, start-ups, German language fluency, spoken French, inter-cultural communication.

Designing with Stakeholders? Accelerating the design process through co-creation

[email protected] | Angela Craven

Angela Craven

Angela Craven is a Senior UX Designer at Slice of Lime. Working from a user-centered philosophy, she helps not only design, but also guide new solutions to user experience challenges that surface throughout user research, development and evaluation. She has worked on a number of projects ranging from software, to mobile applications, to content sources for a variety of clients including PepsiCo, Beringer Wines, MetLife, Novartis AG, Bank of America Merrill Lynch, Weber Grills, Wells Fargo and ReadWriteThink (Verizon Thinkfinity). She is also an abstract painter, received her B.F.A. in painting at Colorado State University, and studied information architecture at New York University.

Review: Asana—Breaking Open the Cage

[email protected] | Jason Gerard Clauss

Jason Gerard Clauss
Jason founded Clauss Concept, a UX and information visualization design consultancy, in 2011. Jason has previously designed UX for tech startups, and created historical archaeological and topographical maps for Harvard and University of California Press. Clauss Concept has worked with small startups, established web brands, and Microsoft vendors to design user interfaces, data dashboards, and analytic reports.

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