Customer Experience

Because the outcome of an AI system is dependent on the information it’s trained on, ensuring a system presents a nuanced perspective can be tricky.

How could tech companies help people become less addicted with their products? And should they?

As we have new experiences and learn new things, we store away information for recall at a later date. Information is first stored in our short-term memory for easy access and is then consolidated and stored in our long-term memory. It is used to store our knowledge, compare new information with old information, and keep track of the order in which things happen. Because of this, when a new product is introduced on the market, if it is designed in such a way that allows people to relate it to the way we use another product, it has a greater chance of being accepted.

Women are quite literally breaking through the glass ceiling that once stood in their way and are standing alongside their male peers to deliver incredible results within the tech world.

Customer experience is measured by the individual’s experience during all points of contact against the individual’s expectations

The secret to designing for the needs of an unpredictable customer journey is in digital performance analytics.

Visual design is not all there is to design, but it's an important part of a well-thought-out product.

In the Experience of Things, everything that we use and interact with in our daily lives is starting to build a computing mesh around us.

Powerful service partnerships are beginning to emerge that are able to better respond to changes in customer needs, desires and expectations.

Creating a great user experience has moved further from just thinking about design. Instead, the creative team and the content curators should work together.

We talked to Sphero's Chief Product Officer John Blakely about UX, the breakout bot BB-8, and the nature of play. And, of course, a galaxy far, far away.