Article No. 1710 | January 16, 2020
Branding is dead? Hardly. It’s stronger than ever, but that doesn’t change the fact that a crummy interaction completely undermines even the most inspiring brand promise.
Article No. 1709 | January 14, 2020
The ability to have seamless experiences across channels (even across competitor platforms) defines what we expect to see everywhere.
Article No. 1706 | December 31, 2019
“The rise in hiring conversational designers seems to be happening at a much faster clip than when companies started hiring internal UXers 10 years ago”
Article No. 1705 | December 11, 2019
There’s a ton of noise, promises and exaggerations flying around. Here's a breakdown of the sixteen conversational AI platforms in Gartner’s 2019 Market Guide.
Article No. 1704 | November 15, 2019
While the telco industry faces many challenges, conversational AI can help alleviate some of these challenges. A virtual agent built on the right technology can automate much of the mundane work associated with customer service while enhancing the parts that already work well, writes Henry Vaage Iversen, CCO & co-founder, boost.ai.
Article No. 1701 | November 12, 2019
Because the outcome of an AI system is dependent on the information it’s trained on, ensuring a system presents a nuanced perspective can be tricky.
Article No. 1696 | March 21, 2018
Chapter 3 "Build Agendas Out of Ideas, People, and Time" dives into the intricacies of planning and executing a successful and productive meeting.
Article No. 1685 | June 16, 2017
How could tech companies help people become less addicted with their products? And should they?
Article No. 1680 | May 11, 2017
New comic by author and UX consultant Dan Ward, in which he illustrates another UX 101 lesson.
Article No. 1677 | April 20, 2017
As we have new experiences and learn new things, we store away information for recall at a later date. Information is first stored in our short-term memory for easy access and is then consolidated and stored in our long-term memory. It is used to store our knowledge, compare new information with old information, and keep track of the order in which things happen. Because of this, when a new product is introduced on the market, if it is designed in such a way that allows people to relate it to the way we use another product, it has a greater chance of being accepted.
Article No. 1674 | March 1, 2017
In an excerpt from her book, "The User's Journey" Donna explains what story arcs are necessary for people to feel satisfied using Back to the Future movie as an example.
Article No. 1665 | August 18, 2016
Women are quite literally breaking through the glass ceiling that once stood in their way and are standing alongside their male peers to deliver incredible results within the tech world.
Article No. 1662 | July 27, 2016
It should be no surprise to any contemporary UX Designer that a flat, minimalist design trend has emerged over the past few years.
Article No. 1626 | May 26, 2016
Customer experience is measured by the individual’s experience during all points of contact against the individual’s expectations
Article No. 1620 | May 16, 2016
Algorithms are based on past behaviors—what you liked, what you purchased, what you clicked. Making predictions on past behaviors doesn’t take into account what is essentially human.
Article No. 1611 | April 28, 2016
The secret to designing for the needs of an unpredictable customer journey is in digital performance analytics.
Article No. 1608 | April 25, 2016
We need to improve on uncovering the true things that make people like movies. And we need to honor users’ expectations and provide a seamless, easy experience for them.
Article No. 1605 | April 19, 2016
Visual design is not all there is to design, but it's an important part of a well-thought-out product.
Article No. 1604 | April 18, 2016
For an enterprise product to achieve the greatest success, companies should deliver an experience for users that meets the same standards evident in consumer products.
Article No. 1603 | April 15, 2016
In the Experience of Things, everything that we use and interact with in our daily lives is starting to build a computing mesh around us.
Article No. 1600 | April 11, 2016
Whether developing software in the ecommerce, biotech, storage, or security industries, there are five philosophies that shape an approach to enterprise UX.
Article No. 1599 | April 8, 2016
Powerful service partnerships are beginning to emerge that are able to better respond to changes in customer needs, desires and expectations.
Article No. 1597 | April 5, 2016
UX Magazine contributor John Boykin shares some thoughtful musings on user experience in the form of haikus.
Article No. 1596 | April 4, 2016
Creating a great user experience has moved further from just thinking about design. Instead, the creative team and the content curators should work together.
