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Transition towards customer-centricity and make your UX/CX agile by following 5 steps

How To Make CX/UX Agile In 5 Steps
  • Debbie Levitt suggests her 5 steps to transform however you’re doing Agile towards Customer-Centric Agile:
    1. Hire fully qualified CX and UX pros to do CX and UX work
    2. Hire CX/UX at a nearly 1:1 ratio with engineering
    3. Kill most meetings, five UX decision-making autonomy
    4. Estimate time and plan
    5. Tri-Track Customer-Centric Agile
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How to make CX/UX agile

A first user research project on how to better understand the way people travel

Case Study: UX Research On How Can We Better Understand The Way People Travel?
  • The author unpacks the behavioral change that the pandemic created for people planning vacations, and he provides solutions for traveling safely.
  • Stage 1 of the design process:
    • Quantitative/Secondary Research
    • Analyzing insights from the virtual users
  • Stage 2 of the design process:
    • User sets
    • User Personas
  • Stage 3 of the design process:
    • Ideation
  • Major takeaways from this project:
    • Unlearn to be perfect, iterate and test our work with the users
    • Research is where the real answers can be found
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Case Study: UX Research on How can we better understand the way people travel?

Green Design Principles that every designer can use to combat climate change

Digital = Physical
  • Recent Microsoft’s Green Design Principles can prevent us from fueling a climate crisis:
    • Get started backpack on digital sustainability — the climate crisis doesn’t happen in a vacuum, big change starts small, talking about climate can be hard, digital is physical
    • Think bigger before you start — challenge the status quo, put care first
    • Build better by default — optimize, transparent, adaptable
  • “The Cloud” doesn’t exist — every design has physical implications and this one is a massive warehouse causing the environment harm.
  • Well-intentioned designs often result in unintended consequences that’s why designers need better ways to visualize their impact.
  • Designers can train AI in order to preserve the planet by employing the energy-intensive cloud and the AI it enables to understand environmental impacts.
  • Some of the most engrained paradigms of the tech industry are the least sustainable and product makers need new ways of working.
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Essential tips on scaling a UX team of professionals.

Scaling a UX team
  • Scaling a UX team requires not only navigating a lot of change, improving processes, around onboarding and training, but also having a clear plan in mind for scale.
  • The author suggest ways to scale a UX team:
    • Maintain the culture
    • Increase peer viewing
    • Balance experience
    • Promote within
    • Focus on entry level improvement
    • Protect the T-shaped specialists
    • Keep collective goal setting
    • Always communicate
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Scaling a UX team

Want to be at the forefront of UX Research? Here are 10 quickly-developing sectors that will need the expertise of user experience researchers in the nearest future.

UXR Futures: Up and Coming Industries Where User Researchers are Needed
  • Technology is one of the things that accelerate that process of humankind improvement.
  • The author presents 10 quickly-developing sectors that will need the expertise of user experience researchers:
    1. Cryptocurrency and decentralized finance
    2. Transportation
    3. Space
    4. Green tech
    5. Cybersecurity
    6. AI and robotics
    7. Biomedicine and healthcare
    8. Global trade
    9. Entertainment
    10. Web 3
  • It is paramount to have UX researchers across all tech sectors, as they are capable of leading organizations with a user-centered mindset.
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UXR Futures: Up and coming industries where user researchers are needed

Different biases and ways they can produce a positive experience using biases in UX design

Biases and their effects in UX Design
  • The author shares her perspective on the following biases and their effects in UX Design:
    • Motivational biases (the Ego-enhancing bias and The Effective Control bias)
    • Cognitive biases (Salience Availability, Preconceptions, and Anchoring and Perseverance)
  • Biases in UX Design:
    • The Anchoring bias
    • The Framing bias
  • Understanding the psychology of the human mind is vital in creating clean, well organized and user-friendly designs.
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Biases and their effects in UX Design

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