We stand with Ukraine and our team members from Ukraine.

The Community Of Over 578,000

Home ›› Research Methods and Techniques

Research Methods and Techniques

While methods and processes remain important, what is essential for changing how we design is having a commitment to an objective, a mindset, a motivation that can help us reflect on and critique how we do our work. 3 big critiques of commonly held assumptions that drive the design process and the corresponding mindset shifts that are emerging around these critiques. 

The Future of Expertise in Design: Reimagining How I Show Up as an Expert in the Design Process
  • While methods and processes remain important, what is essential for changing how we design is having a commitment to an objective, a mindset, and a motivation that can help us reflect on and critique how we do our work.
  • Assumptions for expertise in design:
    1. Design impact is the value exchange with the people we learn from in research.
    2. Co-design gives people agency in the design process
    3. A beginners’ mindset helps us see challenges with fresh eyes
  • The author explores three shifts that make him reimagine how he shows up as an expert and decision maker:
    • Shift #1: Go from transactional to mutually beneficial engagement in research.
    • Shift #2: Move from gathering participant feedback to being participant-guided.
    • Shift #3: Instead of focusing on people, focus on people in systems.
  • Сommunity-led design methods give designers an opportunity to reimagine how their expertise and skills can be more meaningful.
Share:The Future of Expertise in Design: Reimagining How I Show Up as an Expert in the Design Process
10 min read
The-Future-of-Expertise-in-Design_-reimagining-How-I-Show-Up-as-an-Expert-in-the-Design-Process-article-image.png

Imagine a situation — you fancy a night out, so you do your hair or makeup, carefully take the time to pick out the best clothes for the occasion or put some perfume on, and then, instead of heading out, you just stand in your own hall, at the front door the whole night. This is your research without properly sharing the findings. You did all the preparations and all the work but the impact is not there.

9 Things You Can Do to Make User Research Stick
  • The author shares the story about how she started working on new personas for her product and how user research helped her along the way.

  • The author believes that just “having” the research findings doesn’t really mean anything — we have to make some effort ****to let the research findings sink in properly and support adoption across the whole company.

  • Here are 9 tips on how you can share any of your research findings:

    1. Be concise and clear

    2. Co-create

    3. Make the findings easy to take in

    4. Create different artefacts

    5. Test the findings

    6. Quiz and games

    7. (Over)communicate

    8. Top-down approach

    9. Forget about on-site only

Share:9 Things You Can Do to Make User Research Stick
8 min read
9 things you can do to make user research stick

Building effective partnerships with PMs requires stepping outside of any frustration, ego, or resentment at being ignored, and building empathy. How to do that? Here is what we’re going to find out.

How To Research So PMs Will Listen
  • PMs are the most critical audiences for research, they are also often the hardest to convince, and the source of many of researchers’ frustrations and heartaches.
  • Building effective partnerships with PMs requires stepping outside of any frustration, ego, or resentment at being ignored, and building empathy.
  • The author shares:
    • Some practices of working with PMs
    • Questions to ask PMs and stakeholders
  • The baseline expectation setting:
    • Level set
    • Set guardrails based on your role
    • Ask for candid feedback and engagement
    • No surprises
  • When researchers and PMs are in conflict or in separate silos, neither role gets the value of the other, but strong researcher-pm partnerships can be game-changing for extending the strategic impact and influence of both design and research.
Share:How To Research So PMs Will Listen
6 min read
How to research so PMs will listen

Feeling like a fraud? Everyone can experience impostor syndrome when trying something new and user researchers aren’t an exception. However, there are ways to ease this feeling and embrace the fear of failure. It’s time we started dealing with impostor syndrome. Let’s find out the ways to do that.

Dealing with Impostor Syndrome as a User Researcher
  • Nikki Anderson-Stanier, Founder at User Research Academy, shares her perspective on:
    • Their definition of imposter syndrome
    • Author’s experience of managing impostor syndrome throughout her career
    • Ways impostor syndrome manifests in user research
  • There are some ways to ease the feeling of being an impostor and embrace the fear of failure:
    • Try a different method or push yourself to present research in a new way.
    • Learn how to take feedback in stride.
    • Own and celebrate your achievements.
    • See yourself as a work-in-progress.
    • If you don’t know, ask for help.
    • Remember you are the expert on this subject.
Share:Dealing with Impostor Syndrome as a User Researcher
6 min read
Dealing-with-impostor-syndrome-as-a-user-researcher

Despite the evangelizing efforts of industry thought leaders, the qualitative research methodologies of academia is not the ethnography that is practiced in the private sector. So how do we apply ethnographic research in the private sector as an approach and not method? — Great question. Read to find out.

Deep Analysis in UX Research: Ethnography as an Approach Not Method
  • The author considers ethnography in the private sector to be a goal-oriented approach that can be applied to many different kinds of qualitative research.
  • Ethnographic research is about understanding the nexus of knowledge, belief/perception, culture, and power; specifically what facets of these elements come to bare on one’s interaction with said product or service to form their lived experience.
  • The ethnographic approach of deep analysis lets you assess hypotheticals through contextualizing conditions of possible use within relevant underlying value systems, knowledge, perception that truly frame and form a user’s behavior.
  • The authors demonstrates application of ethnographic approach and deep analysis in the example: New Game Console Controller Form Factor.
  • The author’s analysis uncovered the following:
    • Inherited mental models introduced friction.
    • There are already a host of innovative designer controllers available to use even for the game console in question.
    • Game studios have ownership of game control settings.
    • Among the user populations evaluated, one segment in particular had an above average engagement with exclusively “new” video games.
Share:Deep Analysis in UX Research: Ethnography as an Approach Not Method
5 min read
Deep Analysis in UX Research: Ethnography as an Approach Not Method

Want to be at the forefront of UX Research? Here are 10 quickly-developing sectors that will need the expertise of user experience researchers in the nearest future.

UXR Futures: Up and Coming Industries Where User Researchers are Needed
  • Technology is one of the things that accelerate that process of humankind improvement.
  • The author presents 10 quickly-developing sectors that will need the expertise of user experience researchers:
    1. Cryptocurrency and decentralized finance
    2. Transportation
    3. Space
    4. Green tech
    5. Cybersecurity
    6. AI and robotics
    7. Biomedicine and healthcare
    8. Global trade
    9. Entertainment
    10. Web 3
  • It is paramount to have UX researchers across all tech sectors, as they are capable of leading organizations with a user-centered mindset.
Share:UXR Futures: Up and Coming Industries Where User Researchers are Needed
6 min read
UXR Futures: Up and coming industries where user researchers are needed

This website uses cookies to ensure you get the best experience on our website. Check our privacy policy and