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Tom Broxton

User Experience Lead for Monetization and Devices | YouTube

Tom Broxton leads the Monetization and Devices User Experience teams at YouTube, working to balance the needs of advertisers content creators and viewers through TrueView skippable ads and other formats. Previous achievements include the recently launched AdWords for video, the self serve tool for video advertisers on the Google Display Network and Insight, YouTube’s first generation video analytics tool. He’s studied viral videos extensively and co-authored a paper on their spread across social networks (Catching a Viral Video, 2010 IEEE SIASP@ICDM). Prior to YouTube Tom worked as a designer, consultant and creative lead in the UK with organisations such as the United Nations Development Program, local government bodies, Brandwatch and UpMyStreet.com, he was a key contributor to the early versions of the BBC News Online website.

You’ve defined the position you need to fill—now how do you find the UX whiz who can round it out?

Article by Olga Khroustaleva, Tom Broxton
Share:Finding and Interviewing UX Superstars
12 min read

Finding the UX talent you are looking for can be a piece of you-know-what, as long as you know what you’re looking for and how to attract the right people

Article by Tom Broxton, Olga Khroustaleva
Share:Taking the Mystery out of Hiring User Experience Talent
9 min read

Did you know UX Magazine hosts the most popular podcast about conversational AI?

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