Rethinking Enterprise UX in the Age of Consumerization

Michael Ashley
This user does not have bio yet.

Hey, Event Apps: Why So Serious?

Beth is a graduate of James Madison University with a B.A. in Writing, Rhetoric, and Technical Communication. She works as a content strategist at Saforian, an interactive agency specializing in offering digital solutions for non-profit and membership-based organizations. She develops content and social media strategies for clients, manages the company’s social media presence, and heads up marketing initiatives. Contact Beth by email or follow her on Twitter.

7 Actions that Earn User Trust

[email protected] | Ilana Westerman

Ilana Westerman

Ilana Westerman has for the past 15 years focused on helping bring people and technology together through seamless digital experiences. At Create with Context, Ilana leads strategic research and idea generation for global Fortune 500 companies.

Ilana also shares her passion for research-driven design as a part-time faculty member at San José State University, where she has taught graduate level courses in the Industrial Systems Engineering/HFES program since 2005.

Previously, Ilana performed strategic user research at Adobe, helping envision and define future products focused on digital youth and creativity.

Prior to that, Ilana joined Yahoo! in its infancy and helped build the User Experience Research team, managing Community, Cross-platform, Mobile, and Living Room experience teams. Her group defined the strategic direction of Yahoo! with projects including Future of the Internet (3, 5, 10 years out), Platform Convergence, Internet Everywhere, What Can Be with Yahoo! Mobile, and Global Yahoo! Platform.

How (Not) To Manage A UX Project

[email protected] | Joseph Dickerson

Joseph Dickerson
Joseph Dickerson is a writer, technologist, and user experience lead who specializes in "next-gen" experiences and products. A designer of multiple mobile and Internet applications, he has worked to make technology easier and better fo users for over a decade. The author of several books, including a primer on user experience design, Experience Matters, Dickerson is a regular contributor to many websites as well as editor of This Week in UX, This Week in Geek and The Twin Peaks Gazette. He recently completed his second book on UX, UX 101.

Designing Lunch Boxes: How to battle labels and assumptions

[email protected] | David McGillivray

David McGillivray

David describes himself as an Experience Designer, with his focus on creating products, interactions, and identities. Originally from the United Kingdom, these days this minimalist advocate can be found working on a host of digital projects in NYC.

You can check out some of David's work on his website, or catch his latest on Twitter.

Design Standards Let the Interface Disappear Behind the Experience

[email protected] | Mike Maass

Mike Maass

Mike Maass leads an all-star team of UX writers and editors at Citrix.

The Incredible Shrinking Big Idea: How does CX impact your agency in the age of omni-channel marketing?

[email protected] | Tom Schneider

Tom Schneider
Tom Schneider is a former VP of The Usability Professionals Association (Philadelphia) and the UX Partner of UX&ART (www.uxandart.com). He is the creator of UserXman; the user experience super-hero, and is currently working on a new book, UX Alchemy: Transformational UX Design. Tom studied philosophy and painting before he was hired at Boeing as an artist. There he was tasked with designing Boeing's first corporate intranet. He helped establish some of the first information architecture best practices used in Web design and continued as a Art Director, Web Designer, and user experience advocate. He has spent the past 12-plus years in the advertising industry serving clients in aerospace, transportation, hospitality, B2B, healthcare, and consumer products. While at Rosetta he helped standardize the practice of Program Architecture and experience design while focusing on personalized experiences and designing experience programs to drive users through the marketing continuum of awareness, engagement, conversion, loyalty, and advocacy. Tom spent a year in Moscow where he wrote the first of several screenplays and recently has undertaken songwriting much to the dismay of his kids; Mack, Ava, and Lydia.

Unboxing: Nest

[email protected] | UX Magazine Staff

UX Magazine Staff
UX Magazine was created to be a central, one-stop resource for everything related to user experience. Our primary goal is to provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals who work in all areas of UX and cover the field from diverse angles and perspectives.

NYC Votes: A platform for transforming the voting experience

[email protected] | Lindsay Liu

Lindsay Liu

Lindsay Liu leads Method's marketing team and communications initiatives globally. While at Method, she has successfully launched the award-winning 10x10 series, overseen the growth of Method’s global communication channels, and formed several partnerships with relevant media and professional organizations. Working closely with all disciplines globally, Lindsay helps craft and promote the work, thinking, and people at Method.

UX and The Museum: Converging perspectives on experience design

[email protected], [email protected] | Mary Oakland, Shana West

Mary Oakland

Mary discovered her passion for user experience while supporting and designing Electronic Health Records (EHR) at LSS Data Systems for 10 years. She found it to be a perfect way for her to put her analytical, creative and user empathy skills to use. Mary went on to join The Nerdery in 2012 as a User Experience Designer, where she can pursue her passion for UX across many platforms and industries. She specializes in UX research, information architecture and interaction design.

Shana West

As an exhibit developer with degrees in anthropology and museology, Shana West has a passion for understanding people. During the two years she spent teaching high school English in Japan, Shana realized that she really wanted to reach people of all ages. She wants to tell stories that deepen and expand people’s sense of themselves, as well as the world and universe around them. Experienced in conceptual development, iterative prototype testing, content development and more, Shana recently finished work on the “Future Earth” exhibit at the Science Museum of Minnesota, which invites visitors to consider how we can survive and thrive on a human-dominated planet.

So Agile Together: How designers and programmers can join forces to create great experiences

[email protected] | Andrew Wagner

Andrew Wagner
Andrew Wagner tries to bridge the gap between programmer and UX designer. He has worked primarily in programming roles but has always contributed to the UX conversation. He currently works as a developer and consultant for Chronos Interactive, a development shop focusing on both websites and mobile apps. He also developes his own apps as Learn Brigade, LLC His current apps include:

Notecards - Study using virtual note cards, anywhere, anytime
Busy Bee Cafe - Contract app for a Cafe / Restaurant / Bar in Raleigh, North Carolina. It allows patrons to look up the current menus, events, articles, and updates.

Before starting Chronos Interacttve, Andrew worked as an independent developer as Drewag, LLC and at a startup called ShowMobile located in Denver, CO as the lead iOS developer. He also worked at Garmin developing Speech Recognition. There he brainstormed and implemented new types of speech interaction with Garmin's navigation devices.

UX Is Not A Verb

[email protected] | Tim R. Todish

Tim R. Todish

Tim Todish has been working in the Web/RIA industry for more than 10 years. After cutting his teeth on HTML, ASP and SQL, he shifted his focus from back-end technologies to developing rich front-end experiences with early builds of Flex and AIR. Tim has a passion for using technology to create engaging user experiences across multiple devices.

From his years working closely with creatives and designers for companies including Meijer, Inc and Crowe, Tim has developed the unique ability to view both the technical and creative sides of any challenge. This has also honed his talent for bringing “techies” and “non-techies” together, fostering cross-cultural communication between the two.

Tim is currently working as a UX Designer for Maestro.

The UX Magazine Jobs Board is at Your Service

[email protected] | UX Magazine Staff

The Strategic and Tactical Aspects of UX Leadership

[email protected] | John McGloon

John McGloon

John works with brilliant people who are helping accelerate the pace of engineering and science across countless disciplines. His focus has been web presentation of technical reference information—information which is used each time someone uses MathWorks software. He conducts research, creates user profiles (personas), creates task analyses and workflows, creates wireframes to illustrate information and interaction design, and conducts usability testing.

Formerly, John managed a team of User Experience designers who worked on interaction design, industrial design, and overall experience design for medical devices. He and his team have several patents for user interfaces for patient monitors. He also managed the Technical Communication group, which produces information and illustration to support device use.

He is a distinguished graduate of Bentley University’s Master of Science program in Human Factors in Information Design. He also holds a Master of Arts in Technical Communication from Boise State University. His undergraduate alma mater is Hobart College.

He is former Manager of Information Design for National Headquarters American Red Cross, Biomedical Services as well as former Manager of Information and Training for National Headquarters American Red Cross, Chapter Services Information Systems. He is a retired veteran of the United States Army.

John lives in Boston with his wife Shelley and son Ian. Three other sons—Patrick, Sean, and Ryan are pursuing their education and careers. He is an avid guitarist and music fan.

Dark UX: The Elements of The Video Gambling Experience

[email protected] | Marc Miquel

Marc Miquel
Marc Miquel is a User Engagement PhD researcher & Game Designer in Barcelona, Catalonia. He worked in the gambling industry as a user researcher and now curates darkpatterns.org with Harry Brignull in an effort to stamp out user interfaces designed to trick and improve the web. He also created the company Catalan Games to explain his Catalonia’s culture in a funny way.

A Deep Dive Into Customer Experience

[email protected] | Kerry Bodine

Kerry Bodine

Kerry is a vice president and principal analyst in Forrester's customer experience research practice and the co-author of Forrester's book, Outside In: The Power of Putting Customers at the Center of Your Business. Follow her on Twitter: @kerrybodine.

Quantitative Research and Eye-Tracking: A match made in UX heaven

[email protected], [email protected] | Alexis Conomos, James Breeze

Alexis Conomos

Alexis Conomos is a User Experience Consultant with Objective Digital. She has a background in human information processing and behaviour, with experience in organizational behaviour. She also holds a Bachelor of Psychology (Hons) from the University of NSW and a Masters of Organizational Psychology from Macquarie University.

James Breeze

James Breeze has a Masters of Organizational Psychology and his goal is to improve people's lives through improved design and usability of things. He runs Objective Asia and Eye Tracking consultancy in Singapore and SE Asia. Objective Asia was set up in Feruary 2013 and is a subsidiary of Objective Digital, a UX consultancy in Sydney, Australia. An eye tracking evangelist, he is also a Tobii Eye Tracker partner in Asia Pacific.

Objective Asia is SE Asia's only customer research consultancy sepcialising in Eye Tracking to uncover people's conscious and unconscious experiences in online and mobile UX and Usability Testing. We work in Telecommunications, Banking and Finance, Travel, Government and many more industries. Objective Asia also apply these methods in Shopper Research and Market Research in retail and FMCG contexts.

Tectonics of UX: Drifts, shifts, and changes in the user experience landscape

[email protected] | Mark Baskinger

Mark Baskinger

Mark Baskinger is an associate professor in the School of Design at Carnegie Mellon University who teaches courses in industrial design with an emphasis on form & interaction. His interests include exploring new paradigms for interactive objects and interpretive environments, and methodologies of design drawing and visual thinking to promote collaboration. He has published papers and articles on the language of designed artifacts, inclusive/universal design, visual “noise” in product design, tangible interaction, and methodologies of visualization.

Baskinger currently serves as a researcher with the Quality of Life Technology Engineering Research Center through Carnegie Mellon University and the University of Pittsburgh; he is a core faculty member in the Master of Tangible Interaction Design program through Carnegie Mellon’s School of Architecture (mTID), is an affiliate faculty member of the Human-Computer Interaction Institute (HCII) at Carnegie Mellon and collaborates with the /d.search-labs at the Technische Universiteit Eindhoven, The Netherlands (TU/e).

An international speaker and workshop leader, Mark also conducts Drawing Ideas®: A Field Guide to Visual Thinking courses in conference and business contexts where he makes design drawing methods and visual thinking techniques accessible to a broader audience and demonstrates strategies for using sketching to foster collaboration in design processes. His work has been featured in design publications and international magazines, and has been exhibited in numerous galleries and museums, including the Museum of Modern Art (New York), I-Space Gallery (Chicago), the Krannert Museum (Illinois) and the Regina Gouger Miller Gallery (Pittsburgh). His work is also included in the permanent art collection of the University of Illinois.

He has won numerous design awards from ID Magazine and the Industrial Designers Society of America (IDEA) and personally holds multiple product patents. Prior to joining Carnegie Mellon, Baskinger was creative director at Corchia Woliner Rhoda in New York City, and was the lead designer at the Central Park Zoo - Exhibits and Graphic Arts Dept. He also held a visiting faculty position in the School of Art and Design (https://art.uiuc.edu) at the University of Illinois (UIUC). Parallel to his appointment at Carnegie Mellon, he co-directs The Letter Thirteen Design Agency, and is a founding member of the EcoDesigners Guild of Pittsburgh.

Break Point Analysis: Gaining insight into customer satisfaction and reducing over investment

[email protected], [email protected] | James Torio, Rishabh Dayal

James Torio

James Torio is a solution manager for a leading global management consultancy. He has consulted for fortune 500 companies in financial services, healthcare, pharmaceuticals and insurance. He designs products that support the goals and behaviors of the people who use them.

Rishabh Dayal
Rishabh Dayal is a senior data expert for a leading global management consultancy. He has consulted for Fortune 500 companies in insurance, retail and healthcare. He specializes in analyzing large data sets and deriving meaningful insights to drive decision making.

Determining an Hourly Rate: A (Sometimes) Necessary Evil

[email protected] | Devan Goldstein

Devan Goldstein
This user does not have bio yet.

Win This Book! Design for Care: Innovating Healthcare Experience

[email protected] | UX Magazine Staff

Book Excerpt: Design For Care

[email protected] | Peter H. Jones

Peter H. Jones
This user does not have bio yet.

Hosting a Page Description Workshop

[email protected], [email protected] | Andrew Wirtanen, Colin Butler

Andrew Wirtanen

Andrew Wirtanen is a Lead Product Designer at Citrix in Raleigh, NC. He is an executive council member of the Triangle UXPA, and former president of the organization. He has experience with many usability engineering and interaction design methods. Prior to joining Citrix in 2013, he worked in consulting environments for six years. Andrew holds a master's degree in Human Factors in Information Design from Bentley University. He is @awirtanen on Twitter.

Colin Butler

Colin Butler is a graduate of North Carolina State University with an MS in Human-Computer Interaction. He believes that the key to creating a good user experience is good communication and process, but a little cleverness has been known to make a good experience into a great one.

Embracing the UX Spectrum

[email protected] | Jordan Clayton

Jordan Clayton
This user does not have bio yet.

Designing Down from Science Fiction: A Staged Approach

[email protected] | Dan Turner

Dan Turner

There's a surprising overlap of user advocacy in journalism and experience design; Dan hopes to bring his experience in both together and help the news industry expand and adapt. He has written for publications ranging from The New York Times and Salon to I.D. and Bicycle Guide, and is a graduate of the School of Information at the University of California, Berkeley. He occasionally puts things online at twoangstroms.com.

Hey, Information Architect, What Do You Do?

[email protected] | UX Magazine Staff

The Evolution of the Online Dating Experience

[email protected] | Jayse Lee

Jayse Lee

Jayse comes to ROKKAN with years of information architecture experience, a love of problem-solving, and creates simple and usable digital experiences that are also engaging and delightful. Her previous experience includes roles at Organic Inc. and SapientNitro, where she focused on content design, natural process flows, and usability testing.

Jayse has worked with innovative brands across all industries including Food.com, The Associated Press, HGTV, Proctor and Gamble, Cathay Pacific, Wall Street Journal, Sony, Citibank, DemandWare, Kennedy Tech Group, Tidal TV, Gevity, Pedigree, Chase, and others.

She holds a B.A. in Computer Science from George Washington University and started out in database design and software programming before discovering and falling in love with user experience design. This was validated early-on in her career when she received the HIVE award at SXSW for Best User Experience and Best Web App for her work on Food.com Beta.

While adept in all user experience methodologies, Jayse specializes in research and concept design and has an uncanny ability to transform complex, abstract information into simple, visual representations. She enjoys learning about neuropsychology, working with her hands, and getting out in nature.

How Chief Customer Officers Orchestrate Experiences

[email protected] | Paul Hagen

Paul Hagen

At Forrester, Paul leads research on customer experience strategy (B2C and B2B), organizational design and culture, and customer experience leadership structures including the Chief Customer Officer and Chief Experience Officer position. Secondary areas of focus include CRM, voice of the customer, and customer experience measurement.

Packaging as Media and the Future of Customer Experience

[email protected] | Bryan Goodpaster

Bryan Goodpaster
Bryan Goodpaster is a creative director at LPK, where he is often called upon for his non-traditional approach and strategic consultancy—helping crack wicked brand problems and strategic conundrums for many category-leading brands. Part semiotician, part psychologist, Bryan has known what you really meant by that for over 15 years.

Participatory Design in Healthcare: Patients and doctors can bridge critical information gaps

[email protected] | Andrii Glushko

Andrii Glushko

Andrii Glushko is currently working as UX Designer at SoftServe, Inc., a leading global outsourced product and application development company. He has created high quality user interfaces to ensure optimal user experience for numerous desktop, tablet, and mobile applications by defining effective information architecture, conducting usability assessments, and heuristic evaluations, applying best practices/guidelines for different platforms. His experience includes a high percentage of healthcare projects.Andrii can be reached at [email protected].

How to Design for the Gut

[email protected], [email protected] | Chuck Longanecker, Morgan Brown

Chuck Longanecker
This user does not have bio yet.

Morgan Brown

Morgan Brown is the product and marketing lead at digital-telepathy, a user-experience design company passionate about creating products, like SlideDeck, Filament, and Impress that make the Web more intuitive and compelling.

UX Magazine is Now Responsive

[email protected] | UX Magazine Staff

The Experience Tells The Story

[email protected] | Ted Booth

Ted Booth

As Principal and Managing Director in Method's New York studio, Ted drives the creative approach to projects and helps manage the office overall. Ted brings broad-based experience in the design profession and has worked in diverse industries, including consumer electronics, retail financial services, publishing, enterprise information technology, and media and entertainment.

Surrounded by architects while growing up, Ted developed a profound interest in the form, use, and meaning of the buildings and products that surround us. As an undergraduate, he studied international politics and Spanish language and literature. Earning his Masters of Design at IIT's Institute of Design, Ted brought his passion for understanding people and culture together with the careful crafting of communications, information, and user interfaces.

Control and Transparency

[email protected] | Ilana Westerman

Ilana Westerman

Previously, Ilana performed strategic user research at Adobe, helping envision and define future products focused on digital youth and creativity.

Who Are We and What Are We Doing?

[email protected], [email protected] | Jonathan Anderson | UX Magazine, Didus

Jonathan Anderson | UX Magazine

I am a tech-focused jack of all trades and the editor-in-chief of UX Magazine. I'm also the author of Effective UI: The Art of Building Great User Experience in Software, published by O'Reilly Media. Through its partnership with UX Magazine, I am also a senior advisor to Didus, a recruiting and career development company focused on user-centered professionals. As well, I'm engaged as the Managing Director, Product Strategy & Design for Dapperly, a fashion-oriented software product startup, and am the Principal of First Day, a small private equity and consulting company. From 2005 to 2009, I helped found EffectiveUI, a leading UX strategy, design, and development agency focused on web, desktop, and mobile systems.

I’ve been fortunate to participate in work that’s on the leading edge of user-centered strategy and design, customer experience, and software development. Everything is converging around an increased attention to the quality of user experiences, around web-enabled or web-like software, and around technologies that can create unified experiences across multiple platforms, devices, and applications. I’ve built on my experience at UX Magazine, EffectiveUI, and in writing my book to undertake a major project to find ways to make dramatic improvements to the user-centered field and to increase the perception of user-centered design, research, and technology as being core strategic values.

My work can be very hard to explain because what I do day-to-day is extremely varied since my role is usually to be a jack-of-all-trades. If I’m performing any one job function this week or month, it’s always in the broader context of fulfilling the needs of that business (whatever they might be) and in the even broader context of the private equity holding and management activities of First Day.

My primary value has been to be an adaptable, fearless, fast-learning manager of and versatile resource to a large number of small businesses, where I hold the line in diverse functions while the companies are too small to hire specialized professionals for any given part of their business. This means I’ve had my hands in almost every aspect of starting, growing, and managing a small business, including finance, accounting, legal, management, HR, marketing/brand, PR, IT, resource management, facilities, general operations, corporate governance, project management, product development, change management, and many others.

Didus

Through our deep experience in the field, Didus is working to improve the market for professionals in user experience (UX) and user-centered roles in design, research, technology, and strategy through an insider approach to UX staffing, education, and career development. We help professionals clearly articulate their value to companies who we've helped to develop a clear understanding of UX. Interested in working for a company that understands and values your work and sees user experience, customer experience, and service design as key strategic priorities? We know that experience-oriented professionals are happiest where they're able to do their best work and do the most good, so we work intensively with companies to create an environment where experience teams can thrive. Connect with us so we can connect you to companies you'll enjoy being part of.

Collaboration Experience

[email protected] | Gregg Bernstein

Gregg Bernstein

Gregg Bernstein is a User Experience [UX] Designer / Researcher for MailChimp. Since 1996, he has solved design problems for some of the largest (and smallest) advertising and design firms worldwide (and some good bands along the way). He likes speaking to classrooms, boardrooms, and conferences on usable, enjoyable design.

Gregg earned his MFA in Graphic Design from the Savannah College of Art & Design, where - for some reason - he became fascinated with the presentation of tax return forms and digital legal agreements.

He resides with his family in Athens, Georgia. In his spare time, he runs quite a bit.

Hiring the Right Designer

[email protected], [email protected] | Alexa Curtis, John Payne

Alexa Curtis
This user does not have bio yet.

John Payne
This user does not have bio yet.

Make It So: Five Lessons in Interaction Design from Star Trek

[email protected], [email protected], [email protected] | Christopher Noessel, Nathan Shedroff, UX Magazine Staff

Christopher Noessel
This user does not have bio yet.

Nathan Shedroff
This user does not have bio yet.

The Greatest Secrets of UX Revealed!

[email protected] | Joseph Dickerson

Create a Better Responsive User Experience

[email protected] | Nick Switzer

Nick Switzer

Specializing in front-end development, Nick Switzer has been with Elevated Third, a Denver digital agency, since May of 2010, and is one of the leading information architects on the development team. He has over six years of experience in web development and design, with an expertise that runs the gamut of technology, arts and media. Nick’s favorite part of web development is taking creative initiative in transforming static designs into living, breathing websites. While he is skilled in a variety of web languages, Nick enjoys the complexity and flexibility of Drupal, and aspires to be a more effective part of the overall Drupal community.

Outside of work, Nick is always planning his next adventure and thrives off of all things outdoors including snowboarding and mountain biking.

A Look at Flat Design and Why It’s Significant

[email protected] | Luke Clum

Luke Clum

Luke Clum is a Seattle based creative specializing in digital design and video. He also runs a TV and movie blog The Best of Hulu.

Creating a Successful Information Experience for Your Users

[email protected] | Linda Newman Lior

Linda Newman Lior

Linda Lior is an instructional designer and has been working in the field of software development for over 20 years, focusing on information design and usability. She spent 10 years at Microsoft as a user experience researcher and technical writer, and is currently working as an information design consultant. She also gives courses and seminars in the field of information experience design, writing for the user interface, and user research

Shopping Cart Usability

[email protected] | Toby Biddle

Toby Biddle

Toby Biddle is the Founder and CEO of Loop11, an online testing tool allowing individuals and companies to conduct unmoderated user testing on any kind of digital interface. He is also the Director of U1 Group (formerly UsabilityOne): a niche consulting firm with specialist skills that blend professional market research, usability and user centered design founded in 2001. You can learn more about online usability testing by checking out the free 7-video series, “Online Usability Testing 101.”

What Soccer Teams and UX Teams Have in Common

[email protected] | David Sachs

David Sachs

David Sachs works as a UX Expert at Ci&T. With Ci&T since 2004, he has worked as a front-end designer, technical leader, creative supervisor, and creative director. His current focus is on creating software for mobile devices for global clients, including Johnson & Johnson, Pfizer, Coca-Cola, Sprite, and MetLife. He holds a bachelor’s degree in journalism and master’s degree in design. Visit hisLinkedIn profile and his Twitter account.

Libraries: A Canvas for Creating Meaningful User Experience

[email protected] | Amanda L. Goodman

Amanda L. Goodman

Amanda Goodman is the User Experience Librarian at Darien Library in Connecticut. She is currently redesigning the Library’s Drupal website, creating marketing materials, and co-managing the technology education classes. In her free time, she teaches WordPress classes online to other librarians. She is also the author of the forthcoming book, The Comparative Guide to WordPress in Libraries: A LITA Guide.

Why You Should Hire a VP of User Experience Design

[email protected] | Wayne Neale

Wayne Neale
Wayne Neale is Founder and President of Kydak, a customer research and experience design company. Kydak uses user research, design, and integrative evaluation methods to solve complex problems and create innovative experiences for digital software products—connecting business objectives with customers needs and desires to deliver an end-to-end product or service experience.

Are You Putting the Home Button to Good Use?

[email protected] | Paul Brooks

Paul Brooks

Paul Brooks (@okpaul) is the Global UX Design Authority for PRGX Inc. Paul previously worked at a digital marketing agency and as a freelance designer for PR agencies. He studied in London, France, and the US before moving into product management and user experience. He has three young children with his wife, Sarah, and lives in Essex, England.

Augmented Reality and a Better User Experience

[email protected], [email protected] | Michael Marina, Olli Siebelt

Michael Marina

Michael Marina is Director of Interactive at The Famous Group in Culver City, California, a full-service hybrid production company, handling all aspects of live action filming and editing, CG/motion graphics, digital development, and production for broadcast and the web.

Olli Siebelt

Olli Siebelt is Head of Client Solutions at The Famous Group in Culver City, California, a full-service hybrid production company, handling all aspects of live action filming and editing, CG/motion graphics, digital development, and production for broadcast and the web.

Building a Better User Experience by Designing in the Browser

[email protected] | Jared Rogers

Jared Rogers

Jared is a visual problem solver. He seeks to surprise, provoke, and delight through user-focused, intentional design. An Iowa native, he now creates responsive websites with Four Kitchens in Austin, Texas. When he’s not scouring the web for design brilliance, he’s probably cooking up a new recipe or taking a calm breath at the yoga studio.

What’s Your Sign? The everyday personas in the stars

[email protected] | Tracy Brown

Tracy Brown
Tracy started as a digital designer in London during the late 90's. "It was a great time to start because you had to do so much: graphic design, front end development, content development, Information Architecture etc. The methodologies weren't formalised, and mostly we just had to take chances and figure stuff out as we went. Good old trial and error!" Since then she has worked within agencies, corporate institutions, charities and with small business owners, picking up rich information about users and stakeholders, the creative process and the not so creative process. Her relatively diverse background in creative direction, visual design and front end development makes her a (proud) generalist. "Sometimes I get to work with specialists, working to create intuitive, elegant interfaces and experiences that a business can be proud of and that their customers can enjoy. I help enterprises of all varieties to think about how to create experiences that are useful to their customers before they attempt to make them usable. I am always looking for different tools and methods, with the main aim of helping people to get to the crux."

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