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Articles With Authors

Employee Journey Mapping

[email protected] | Dzhannet Kashurnikova
post authorDzhannet Kashurnikova

Dzhannet Kashurnikova
My whole experience is around complex transformation projects, leading innovative teams, talent management, employee and customer experience management. As a strategic consultant, I have introduced new approaches and agile methodologies, built and transformed organizational culture to support transformation, developed employee experience strategies and practices, designed HR strategies and approaches, and managed complex development programs.

The State of UX for 2021

[email protected] | Anthony Miller
post authorAnthony Miller

Anthony Miller
Anthony is the founder and creative director of millermedia7, a digital product agency that focuses on software, UX UI, and digital strategy. Anthony leads the company as a strategist to venture backed startups and enterprise clients. Anthony is constantly innovating new technology to further millermedia7’s goals and mission.

How Do the Best Companies Retain Customers?

[email protected] | Valentin Radu
post authorValentin Radu

Valentin Radu
I am an entrepreneur, data-driven marketer, CRO expert, international speaker, father, husband, and pet guardian. I have spoken at over 100 International events over the last seven years, including DMEXCO, Mobile Web Congress, SMXL, Growth Marketing Conference, MeetMagento, Conversion World, Webit, WebSummit, SemDays, Gpec, HowToWeb, IceeFest, Ecommerce Brazil, LMFA Singapore, TechinAsia, etc.

The Invasive Work-from-Home Employee Experience

[email protected] | Josh Tyson
post authorJosh Tyson

Josh Tyson
Josh Tyson is the co-author of the first bestselling book about conversational AI, Age of Invisible Machines. He is also the Director of Creative Content at OneReach.ai and co-host of both the Invisible Machines and N9K podcasts. His writing has appeared in numerous publications over the years, including Chicago Reader, Fast Company, FLAUNT, The New York Times, Observer, SLAP, Stop Smiling, Thrasher, and Westword. 

Why The Best Measure Of Customer Value Is The Value You Provide To Your Customers

[email protected] | Mike Wittenstein
post authorMike Wittenstein

Mike Wittenstein
Mike Wittenstein is an expert at strategy, change, experience design, and story. He helps leaders get their strategies so clear, their people want to make them real. Mike founded Storyminers in 2002. Since then, he and his teams have served over 800 organizations, from Fortune 100-size companies to start-ups, with game-changing-yet-practical ideas. On-stage and on-line, Mike’s thought-provoking presentations, consulting, and coaching prepare professionals to take early advantage of what’s coming next.

Micro-interactions in UX: The art of subtlety

[email protected] | Samantha Wolhuter
post authorSamantha Wolhuter

Samantha Wolhuter
I am a marketing professional skilled in content and creative strategy. I have both a strong strategic and creative background. I have experience in through-the-line advertising, working on some of the world's biggest and greatest brands, ensuring that I have keen insight into brand building. I have experience in B2C and B2B marketing, and I currently work within the digital marketing industry. I am one of the few in the industry pioneering the importance of real content strategy.

Conversational AI: Talking Our Way to Digital Transformation

[email protected] | Lisa Palmer
post authorLisa Palmer

Lisa Palmer
Leading with customer success as my true north, I'm passionate about the ethical application of technology, particularly data and AI, to driving both profits and purpose for enterprises. "If we can make good, safe, and responsible AI profitable, whilst making dangerous and irresponsible AIs costly, then we achieve the best possible result for humanity." R. Carrier

User stories vs use cases: how they stack up

[email protected], [email protected] | Patrick Joseph Downs, Justinmind
post authorPatrick Joseph Downs

Patrick Joseph Downs

Joseph Downs is a UX content writer at Justinmind. He's pretty active on Justinmind's blog, where he often writes about all topics relating to UX and UI. Usability, music, cooking and classic motoring are just some of his obsessions.

post authorJustinmind

Justinmind
Justinmind is an all-in-one prototyping tool for web and mobile apps. From wireframes to highly interactive prototypes, it's the best way to test your ideas before you start coding!

Big brands go direct to the consumer in a crisis

[email protected] | Nick Easen
post authorNick Easen

Nick Easen
Nick Easen is an award-winning UK-based freelance journalist, broadcaster, editor, and consultant with over 16 years of experience in television, print, and online. With experience in content for BBC, CNN, CNBC, Bloomberg, BBC World News, BBC domestic, and BBC.com, as well as a host of British, American, and Asia-Pacific publications.

How to Err on the Side of the User

[email protected] | Edward Beebe-Tron
post authorEdward Beebe-Tron

Edward Beebe-Tron

Edward Beebe-Tron is a researcher, designer, and writer. Edward’s non-traditional background merges over 7 years of research experience for Fortune 500, nonprofit, healthcare, and Saas companies. Additionally, Edward previously established a nonprofit research organization studying the intersectionality of food waste and food insecurity throughout the city of Chicago. Edward is a food nerd and loves spending their free time researching food topics like the history of the hamburger, or scientific reasoning for having pineapple on pizza.

6 Ways to Design Value into Your Membership Model

[email protected], [email protected] | Simon Heather, Alice Kogan
post authorSimon Heather

Simon Heather
Simon is a Director in IDEO's NY studio, an experienced creative leader running multidisciplinary teams of designers at IDEO for a few years in retail, real estate, financial services, tech, etc. He's also taught design and innovation at NYU, Venture for America, and mentored entrepreneurs at New Museum's Incubator. As the Business Design Lead of the NY studio, he's a true hybrid with depth in both creative product and service development and business strategy.

post authorAlice Kogan

Alice Kogan

Alice is a business design lead in IDEO’s New York studio, where she integrates IDEO’s human centered approach with designing for clients’ strategic needs and aspirations. She is passionate about blending creative and analytical thinking to simplify complex challenges, develop elegant solutions and craft powerful stories.

Hick’s Law

[email protected] | Edward Beebe-Tron
post authorEdward Beebe-Tron

Edward Beebe-Tron

Edward Beebe-Tron is a researcher, designer, and writer. Edward’s non-traditional background merges over 7 years of research experience for Fortune 500, nonprofit, healthcare, and Saas companies. Additionally, Edward previously established a nonprofit research organization studying the intersectionality of food waste and food insecurity throughout the city of Chicago. Edward is a food nerd and loves spending their free time researching food topics like the history of the hamburger, or scientific reasoning for having pineapple on pizza.

DIAGNOSING CUSTOMERS’ NEW BEHAVIOR DURING THE PANDEMIC

[email protected] | Colin Shaw
post authorColin Shaw

Colin Shaw

Colin is recognized by Linkedin as one of the ‘World's Top 150 Business Influencers’. He is Founder & CEO of Beyond Philosophy LLC who helps organizations grow by identifying hidden, unmet needs.

- The Financial Times selected his company, Beyond Philosophy LLC, as one of the best management consultancies
- Brand Quarterly readers also voted him one of the 'top 50 Marketing Thought Leaders Over 50' for two years in a row.
- A Global Guru poll established him as one of the top ‘Customer Service Gurus’ in the world.

Colin has written seven bestselling books on Customer-driven growth. He is the co-host of the highly successful Intuitive Customer podcast. https://beyondphilosophy.com/podcasts/

Colin's company, Beyond Philosophy LLC, helps organizations unlock growth by discovering customers' hidden, unmet needs that drive value ($). We capitalize on this by improving your customer experience to meet these needs thereby retaining and acquiring new customers across the market.

Beyond Philosophy LLC has helped many of the world's most prestigious organizations grow. One client, Maersk Line, the world’s largest container shipping company, improved their net promoter score by 40 points in 30 months that lead to 10% in shipping volumes.

Colin is an accomplished keynote conference speaker who can inspire organizations to focus on their Customers.
His followers can subscribe to his LinkedIn newsletter 'Why we buy'. Just read one of Colin's articles and subscribe.

Follow Colin on Twitter @ColinShaw_CX
Intuitive Customer Podcast - https://beyondphilosophy.com/podcasts 

3 non-UX certifications to boost your UX resume

[email protected] | Rachel Gallucci
post authorRachel Gallucci

Rachel Gallucci

Rachel Gallucci solves problems through thoughtful, user-centric design. As an in-house UX Designer for Fortune 250 company, she designs enterprise solutions used by 30k unique visitors monthly. She is a certified Web Accessibility Specialist and an advocate for accessible design and development. She writes about scalable design systems, usability research, and advocating for UX within large organizations. 

How to Craft an Outstanding Case Study for Your UX Portfoliosit

[email protected] | Jonny Grass
post authorJonny Grass

Jonny Grass

I'm a user experience designer with a strong research background. I'm very methodical and research-driven in my approach, but flexible in finding the right method for each project. I design products and services, and I lead in research and design strategy.

I've also been teaching design thinking and UX methods at CareerFoundry since February 2017. I've led dozens of students through end-to-end research and design of native mobile apps. I'm a contributing writer to CareerFoundry's blog. My UX work with CareerFoundry helps me work communicate about UX effectively with clients and team members who aren't designers.

Learn more about me and see my projects at jonnygrass.com 

Your Design is Great, But Who Am I Talking to?

[email protected] | Toby Trachtman
post authorToby Trachtman

Toby Trachtman

Toby Trachtman is a UX Designer who uses his acting skills to empathize with users and solve their problems. When not UXing, he likes to spend time with his wife and their 1.5 year old daughter. He firmly believes that UX and UI are two separate (and equally important) skill sets and that properly executed, experience design can change the world. Due to Covid-19, he is currently looking for his next big challenge. You can find Toby on LinkedIn https://.linkedin.com/in/tobytrachtman/. 

Top Tips for Retaining Customers Under Lockdown

[email protected] | Holly Formosa
post authorHolly Formosa

Holly Formosa

Holly Formosa is a marketing and comms pro with 10+ years working across the tourism, food/wine and hospitality sectors, including in her role as PR Manager of Australia's internationally acclaimed the Melbourne Food and Wine Festival. Holly's blog CommsClass provides free marketing advice for businesses in the experience economy, who seek to increase brand awareness and increase revenue. You can browse her latest resources at Commsclass.com.

An Argument Against User Personas in UX Design

[email protected] | Phylicia Flynn
post authorPhylicia Flynn

Phylicia Flynn

I’m a hardworking yet light-hearted UX Designer trying to positively impact people’s lives through creative problem solving. I strongly believe in the power of design thinking to create not only functional solutions, but inspiring solutions as well.

Coming from the architecture world, human-centered design is my jam. I worked as an Interior Designer in world-renowned architecture firms for the first 5 years of my professional career. With my main focus on workplace transformation, I learned the importance of understanding your user group to properly design the physical space. Many ideologies can cross over from designing physical space to designing digital space.

When not googly eyed from a great interface or a beautiful old building, you can find me at a coffee shop with a good read trying to pet every dog I see. 

5 learnings every Product Designer should absolutely steal from Studio Ghibli movies

[email protected] | Shekhar Gurav
post authorShekhar Gurav

Shekhar Gurav

I have ~ 8 years of experience across Product Design, Product Management and User Experience (UX). I led the product / design of BHIM payments app launched to 10 million downloads in 10 days. BHIM recorded INR 4.8 billion worth of transactions in Mar '18. I also worked on designing the UPI common library currently used on ~100 million devices. Various other Juspay products do about 5 million transactions per day.

Q&A From My CXPA Webinar: From Journey Mapping To Journey Management

[email protected] | Kerry Bodine
post authorKerry Bodine

Kerry Bodine

I founded the consulting firm Kerry Bodine & Co. in 2014 to create great customer experiences with business leaders who want the financial benefits of human-centered thinking. My book, Outside In: The Power of Putting Customers at the Center of Your Business — and my writing in Harvard Business Review, The Wall Street Journal, Fast Company, Forbes, and USA Today — draws on two decades in technology and design, showing how observant companies win again and again.

What Teenagers Expect from Your Chatbot

[email protected] | Kristina Arezina
post authorKristina Arezina

Kristina Arezina

Kristina Arezina is a Software Developer that loves to learn and create. She has worked at Botmock, the world's leading conversational app designer, to simplify the designing of chatbots. She is passionate about building software that positively impacts society and loves to share what she has learned through writing and public speaking.

Empathy In Artificial Intelligence: An Important Transition Of Human Evolution

[email protected] | Priya Dialani
post authorPriya Dialani

Priya Dialani

With the urge of doing something different always, I pursued Post Graduation Diploma in Management specializing in Business Entrepreneurship (PGDM-BE) from Entrepreneurship Development Institute of India to fulfill my inclination towards Entrepreneurship. Completing almost a year in doing what I love the most- being creative, started up “Les Fleurs” dealing in floral decorations and arrangements for all types of events as well as delivery of fresh flowers to your loved ones.

The idea not being a different one but the aim of changing the unorganized floral market of Nasik triggered the birth of Les Fleurs. Giving the modern and western touch of floral arrangements retaining the aesthetic and true value of flowers is what Les Fleurs believes in. Celebrate, spread the magic of love and create memories

I am a dynamic and high on spirit entrepreneur and believe that “There is no scope of luck in any business. If you want perfection you have to strive hard for the same.” Besides that I am a marketing, advertising and branding enthusiast and like traveling, experimenting and exploring things.

These are the UI/UX trends you need to keep an eye out for in 2021

[email protected] | Ather Nawaz
post authorAther Nawaz

Ather Nawaz

I am passionate about digital experiences, and I have primarily delivered experiences for business applications, and also for the end-user application.
I believe in design enablement through vision and strategy. I believe in the advocacy of users, however constantly reflecting on business values through the process of development. I value shipping over anything else and believe in the values of transparency and authenticity.

Be Unique, Don’t Build a Novelty

[email protected] | Santiago Semino
post authorSantiago Semino

Santiago Semino

At the crux of product development and growth marketing. Mixer of UX, culture, and technology to build powerful user experiences. Product Hunt aficionado, frequent writer for design publications, and go-to-market champion. Learn more about me at https://semino.me 

7 Principles of Conversational Design

[email protected] | Linus Ekenstam
post authorLinus Ekenstam

Linus Ekenstam

Linus Ekenstam (@LinusEkenstam) is the co-founder of the mental health startup https://sensive.xyz - as well as Chief Product Officer at Thingtesting.com. With previous design roles held at Typeform, Hotjar and GetBamboo he has developed many industry leading user experiences. With over 15 years of design experience and helping companies grow their design organisations & results. Staying true to simple and elegant design principles to continue to create best in class customer experiences. 

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