Tammy Guy
BIO
Tammy Guy is the founder of a visual design and usability consulting firm focused on strategic brand planning, creative direction and diffusion of user experience problems by applying design theory and usability best practices in a rapidly changing Web environment.
With more then 11 years of experience, Tammy previously worked as the Creative Director at LivePerson, Inc. and was a Design Group Manager at the Hertz Corporation where she art-directed all aspects of graphical application development for all customer facing websites.
In addition, Tammy has been a frequent guest speaker with the Nielsen Norman Group for the past few years where she teaches a two-day workshop on visual design and usability.
Tammy Guy holds a BS in Art with concentration on Computer Graphic Design from Northeastern University and a Masters of Package Design from Pratt Institute. Her Master thesis titled Internet Packaging: Rethinking Package Design for the World Wide Web examined current issues with package presentation on the Internet and suggested new guidelines for package design in order to optimize web display.