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Behavioral Science

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Redefining Leadership Through Empathy

  • Behavioral Science, Customer Experience, Design, Empathy, Employee Experience, Employment and Hiring, Human factors, Technology, Usability, UX Education, UX Magazine

Indeed’s global head of UX operations uses this superpower to help others do their best work.

Article by Michaela Hackner
IDEAS IN BRIEF
Redefining Leadership Through Empathy
  • The author shares her story of how enbracing empathy instead of fighting against it helped her evolve into a stronger manager and leader.
  • The author unpacks the steps of how empathy helps shape Indeed’s operations strategy:
    • Understand where you’re at
    • Know where you’re going and how you get there
    • Invite more empathy in your work
    • Let empathy lead you
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10 min read
Redefining Leadership Through Empathy

To Keep a User, Sometimes You Have to Let Them Go

  • Accessibility, Behavioral Science, Customer Experience, Design, Design Theory, Empathy, Employee Experience, Psychology and Human Behavior, Technology, Technology for the Common Good, Usability, UX Education, UX Magazine, UX World Changing Ideas
Article by Jesse Weaver
IDEAS IN BRIEF
To Keep a User, Sometimes You Have to Let Them Go
  • Assuming every problem is product-related drives a product-centric approach to fixing them but problems are more complex than simple fixes to content or features.
  • The author uncovers 2 ideas:
    • Not all cancels are created equal
    • Think: User-centered retention
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6 min read
To Keep a User, Sometimes You Have to Let Them Go

Mastery for Generalists

  • Accessibility, Behavioral Science, Customer Experience, Design, Design Theory, Design Tools and Software, Technology, Usability, UX Education, UX Magazine

Becoming good when you’re interested in everything

Article by David Hoang
IDEAS IN BRIEF
Mastery for Generalists
  • Generalists are people who love variety, connecting the dots, and curious. In contrast, specialists usually focus and go deeper on a certain practice.
  • In his article, the author identifies how to grow in your craft in a generalist role.
  • The author gives advice on how to become a better generalist:
    • Be an expert at learning
    • Understand every role
    • Build connective skills
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5 min read
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Analysis Of The Gartner Chatbot Deployment Guide

  • Artificial Intelligence, Augmented Reality, Behavioral Science, Business UX Leaders, Customer Experience, Defining AI, Design, Usability, UX Education, UX Magazine

This deployment guide places significant emphasis on the Intent-Driven Design and Intent-Driven Development of a chatbot. The starting point to creating a chatbot is knowing and understanding the customer’s intent in order to create a chatbot that is seamless, customer-centric and above all, trusted.

Article by Cobus Greyling
IDEAS IN BRIEF
Analysis Of The Gartner Chatbot Deployment Guide
  • The Gartner Chatbot Deployment Guide provides practical insight into the state of play of chatbot implementations.
  • The author points out 10 key takeaways from the report in the article.
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Analysis Of The Gartner Chatbot Deployment Guide

Designing the Perfect Button

  • 3D Graphics and Interfaces, Accessibility, Behavioral Science, Customer Experience, Design, Design Tools and Software, Interaction Design, Interface and Navigation Design, Mobile Applications, Mobile Technology, Motion and Animation, Usability, UX Education, UX Magazine

Everything you need to know about what makes a button great.

Article by Domas Markevicius
IDEAS IN BRIEF
Designing the Perfect Button
  • Buttons are one of the main UI elements in interactive design and most businesses measure their success by button clicks.
  • The author covers the principles for a good button design at Wix:
    • Making a button clear
    • Making a button findable
    • Making a button identifiable
    • Maintaining clear, predictable and simple text
    • Using single icon buttons with caution
    • Minding hierarchy and emphasis
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Compassion is a Strategy

  • Behavioral Science, Customer Experience, Design, Design Theory, Emotion, Empathy, Employee Experience, Human factors, Usability, UX Education, UX Magazine

Burned out leaders lead teams to burn out.

Article by Lindsey Wallace
IDEAS IN BRIEF
Compassion is a Strategy
  • The author believes that compassion helps create teams and organizations that foster not just “human centered design” but organizations and structure that help people thrive rather than crushing them.
  • The author shares her own story and gives tips on how to become a more effective compassionate leader:
    • Let go of control and delegate intentionally
    • Caring for yourselves and your families
    • Let the news and the fullness of your experience into work
    • Cancel things
    • Work on your emotional distance
    • Place a higher value on your mental and physical health than on your work
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8 min read
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