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There are so many identities, circumstances, and fluid behaviours that influence your users, on a moment-to-moment basis, and on a longer-term basis.
From storytelling to empathy to understanding human nature, the world of UX shares many traits with the world of theater.
UI has to make a huge visual difference between warning, an alert and a success.
I believe that we can become more impactful designers by listening to stories deeply and telling them strategically in all activities of the design process.
LinkedIn is on a clear mission to make professionals more successful by connecting the global workforce and as we learned — diversity and success go hand in hand.
You don’t need to have a masters degree in counseling to be able to design like a therapist. Get people to tell stories and really listen.
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