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Latest Articles

The Meaning of AI Alignment

  • AI Alignment, AI Ethics, AI Personalization, Artificial Intelligence, Human-AI Interaction, Iterative Alignment Theory

What if AI alignment is more than safeguards — an ongoing, dynamic conversation between humans and machines? Explore how Iterative Alignment Theory is redefining ethical, personalized AI collaboration.

Article by Bernard Fitzgerald
IDEAS IN BRIEF
The Meaning of AI Alignment
  • The article challenges the reduction of AI alignment to technical safeguards, advocating for its broader relational meaning as mutual adaptation between AI and users.
  • It presents Iterative Alignment Theory (IAT), emphasizing dynamic, reciprocal alignment through ongoing AI-human interaction.
  • The piece calls for a paradigm shift toward context-sensitive, personalized AI that evolves collaboratively with users beyond rigid constraints.
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5 min read

The Creative Stack: How to Thrive in a Nonlinear, AI-Assisted World

  • AI in Product Design, Design Tools and Software, Design Workflow, Future of Work, UX Design

Forget linear workflows — today’s creative process is dynamic, AI-assisted, and deeply personal. Learn how to build a system that flows with you, not against you.

Article by Jim Gulsen
IDEAS IN BRIEF
The Creative Stack: How to Thrive in a Nonlinear, AI-Assisted World
  • The article explores the shift from linear to nonlinear, AI-assisted creative workflows.
  • It shares practical ways to reduce friction and improve flow by optimizing tools, habits, and environments.
  • It argues that success comes from designing your own system, not just using more tools.
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7 min read

Is Your Team Ready for AI-Enhanced Design?

  • AI Product Design, Design Automation, Design Process, UX Strategy

AI design tools are here, but is your team ready? This article shows how to integrate them into real workflows, boost early-stage momentum, and build the skills that will shape design’s AI-powered future.

Article by Jim Gulsen
IDEAS IN BRIEF
Is Your Team Ready for AI-Enhanced Design?
  • The article explores how AI design tools can accelerate early-stage workflows like wireframing and prototyping without disrupting established team processes.
  • It highlights the importance of integrating AI thoughtfully into collaborative environments, using tools like Lovable and Figma Make as case studies.
  • The piece argues that teams should start small, build prompting skills, and treat AI as a momentum booster, not a full design replacement.
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8 min read

How Agentic AI is Reshaping Customer Experience: From Response Time to Personalization

  • Agentic AI, AI Automation, AI Ethics, AI Personalization, Artificial Intelligence, Customer Experience, Human-AI Collaboration, Machine Learning, Responsible AI

What if AI could not only speed up customer service but truly understand and personalize every interaction, all while respecting ethics and human connection? Discover how agentic AI is reshaping the future of customer experience beyond automation.

Article by Alla Slesarenko
IDEAS IN BRIEF
How Agentic AI is Reshaping Customer Experience: From Response Time to Personalization
  • The article explores how agentic AI is transforming customer experience by enabling faster, smarter, and highly personalized interactions.
  • It highlights the shift from reactive customer service to proactive, autonomous AI-driven systems that improve operational efficiency and customer satisfaction.
  • The piece emphasizes the importance of ethical AI use, including transparency, data privacy, and maintaining human-AI collaboration in service.
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6 min read
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