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Home ›› Latest Articles ›› Design Leadership

Design Leadership

The Role of Emotion in UX: Embracing Emotionally Intelligent Design

  • Design Leadership, Design Thinking, UX Design

Learn how understanding user emotions can create intuitive, supportive designs that build trust and loyalty.

Article by Pavel Bukengolts
IDEAS IN BRIEF
The Role of Emotion in UX: Embracing Emotionally Intelligent Design
  • The article emphasizes that emotionally intelligent design is key to creating meaningful UX that satisfies users and drives business success.
  • It shows how understanding users’ emotions — through research, empathy mapping, journey mapping, and service blueprinting — can reveal hidden needs and shape more intuitive, reassuring digital experiences.
  • The piece argues that embedding empathy and emotional insights into design strengthens user engagement, loyalty, and overall satisfaction.
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5 min read

How Venture Capital Firms Are Shaping the Future of Product Design, & Why Design Leaders Need to Be Part of the Solution

  • Design Leadership, Design Thinking, Future of Design, Innovation, Product Design, Talent Acquisition, UX Strategy, Venture Capital

Discover how venture capital firms are shaping the future of product design — and why experienced design leaders need to be consulted to ensure creativity and strategy aren’t left behind. This article delves into the power VCs hold in talent acquisition and team dynamics, highlighting the need for a collaborative approach to foster true innovation.

Article by Darren Smith
IDEAS IN BRIEF
How Venture Capital Firms Are Shaping the Future of Product Design, & Why Design Leaders Need to Be Part of the Solution
  • The article explores how venture capital (VC) firms shape product design by providing startups with critical resources like funding, strategic advice, and network access, but often lack an understanding of design’s strategic value.
  • It discusses the impact of VC-led hiring practices in design, which can lead to misaligned job roles, undervalued design leadership, and teams focused more on output than innovation.
  • The piece calls for a collaborative approach where design leaders work alongside VCs in talent acquisition and strategic planning, establishing design as a key partner to drive product innovation and long-term brand success.
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8 min read

Head of Design is Dead, Long Live the Head of Design!

  • Design Leadership, Design Management, Design Systems, Design Trends, Future of Design, Industry Trends, Influence, Product design, UX Design, UX Strategy

The role of the Head of Design is transforming. Dive into how modern design leaders amplify impact, foster innovation, and shape strategic culture, redefining what it means to lead design today.

Article by Darren Smith
IDEAS IN BRIEF
Head of Design is Dead, Long Live the Head of Design!
  • The article examines the evolving role of the Head of Design, highlighting shifts in expectations, responsibilities, and leadership impact within design teams.
  • It discusses how design leaders amplify team performance, foster innovation, and align design initiatives with broader business goals, especially under changing demands in leadership roles.
  • The piece emphasizes the critical value of design leadership as a multiplier for organizational success, offering insights into the unique contributions that design leaders bring to strategy, culture, and team cohesion.
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9 min read
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