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Latest Articles

Balancing Creativity and Analysis to Solve Complex Problems.

Article by Nate Schloesser
The Art & Science of Design
  • The article explores the balance between subjective creativity and objective analysis in design.
  • From the author’s perspective, designerʼs priorities should include:
    • Experimenting with new ideas;
    • Remaining receptive to feedback;
    • Relying on data analysis to refine and enhance their designs;
    • Generating solutions that positively impact society’s accessibility, sustainability, and social justice.
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12 min read

Breaking down the strengths and limitations of search engines and GPT-3 language models.

Article by Aydin Ozcekic
Merging Search and GPT3
  • The author analyzes advancements in technology that have integrated search capabilities into chatbots for a more efficient user experience.
  • Comparing search and GPT3, it’s crucial to choose the technology that best fits the specific needs and goals of the user:
    • GPT-3 language model is content-centered, ideal for text-based information manipulation;
    • Search engines are best for point-to-point information retrieval.
  • The combination of chatbots and search engines can potentially cannibalize each other, leading to a double-edged sword scenario.
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5 min read

Robb and Josh talk about the changing nature of experience design as conversational AI becomes a fundamental part of the technology we encounter on a daily basis.

Article by UX Magazine Staff
Share:Invisible Machines Podcast: AI Needs UX
1 min read

In a world of attention-grabbing headlines, it’s more important than ever to critically evaluate claims of “dead” concepts and practices.

Article by Rich Nadworny
Bring out your dead!
  • From author’s perspective, labeling concepts or practices as “dead” has become commonplace, but such claims are often superficial and driven by commercial interests.
  • The media industry tends to favor sensationalism over substantive analysis, which can lead to oversimplification of complex issues.
  • The excitement of design and innovation lies in its evolution and rediscovery, as it continuously gets better through trial and error over time. It’s important to critically evaluate trends and consider the broader context.
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3 min read

As a fundamental requirement for creating optimized UX, user testing for mobile apps is no different to user testing for any other product. 

Article by Joe Bland
Tips and Tricks for Mastering the Art of Mobile App User Testing
  • The article explores the optimal procedure of conducting mobile user testing effectively.
  • The key steps of mobile app user testing include:
    • Defining your target audiences;
    • Selecting an appropriate mobile user testing method;
    • Creating a mobile app user testing plan;
    • Identifying the key metrics to track;
    • Choosing mobile application user testing tools;
    • Recruiting participants and running user testing sessions;
    • Observing and documenting user behavior;
    • Analyzing the user testing results.
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12 min read

Robb and Josh talk with special guest Greg Vert of Deloitte about the difficult work of moving forward with hyperautomation in enterprise settings.

Article by UX Magazine Staff
Share:Invisible Machines Podcast: Greg Vert, Deloitte
1 min read

Did you know UX Magazine hosts the most popular podcast about conversational AI?

Listen to Invisible Machines

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