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Storytelling

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Designing for virtual reality presents new challenges to a UX designer because good VR prioritizes presence over simplicity and function. How can we design for presence?

Article by Caitlin Burke
Share:Is there a Stranger Thing than Your Brain on Virtual Reality?
5 min read
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We talked to Sphero’s Chief Product Officer John Blakely about UX, the breakout bot BB-8, and the nature of play. And, of course, a galaxy far, far away.

Article by Gigi Peccolo
Share:The Toy Awakens: The UX of Sphero, Star Wars and BB-8
7 min read
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