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Simplicity

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Two-minute surveys are a quick and flexible tool you can use to include all of your business users and all of your market in your user research.

Article by Dmitri Khanine
Share:Two-Minute Interviews
9 min read
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Whether developing software in the ecommerce, biotech, storage, or security industries, there are five philosophies that shape an approach to enterprise UX.

Article by Sean B. Walter
Share:The Best Enterprise UX Is the One You Never See
4 min read
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In an excerpt from The Simplicity Cycle, author Dan Ward explains how to leverage complexity and simplicity to achieve goodness in design.

Article by Dan Ward
Share:The Simplicity Cycle: Soda, Swordsmen, and Road Maps
13 min read
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To decrease complexity in our designs, we need to look to our users and discover what simplicity means to them.

Article by David Peter Simon
Share:When There’s Nothing Left to Take Away
4 min read
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An intercept at the start of checkout on your e-commerce site frustrates users and may cost you far more sales than it gains you.

Article by John Boykin
Share:Half-Math and That Gushing Hole in Your Bucket
8 min read
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