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Personas

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6 Ways Psychology Affects Your Design Work

  • Behavioral Science, Design, Design Theory, Emotion, Empathy, Human factors, Neuroscience, Personas, Persuasive Design, Team Dynamics

Biases often creep into our design decisions. We should avoid such biases and understand the importance of staying neutral while evaluating everyone’s opinion.

Article by Abhishek Umrao
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8 min read

Announcing Winners of the 2016 UX Magazine Awards!

  • Accessibility, Business UX Leaders, Consumer products, Design, Design for Experience Awards, Design Tools and Software, E-commerce, Global Products and Localization, Government and Public Services, Healthcare, Information Design and Architecture, Interface and Navigation Design, Internal Company Dynamics, Internal Company Systems and Intranets, Marketing and Brand, Mobile Applications, Mobile Technology, New and Emerging Technologies, Personal and Professional Development, Personas, Presentations, Product Releases and Redesigns, Prototypes, Research Methods and Techniques, Software, Team Dynamics, Technology, Technology for the Common Good, The Business of UX, Usability, UX Magazine

All the winners have been chosen! Take a look.

Article by UX Magazine Staff
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6 min read

The 7 Steps of Using Journey Mapping to Optimize CX

  • Customer Experience, Decision Architecture, Design, Heuristics, Human factors, Interface and Navigation Design, Personas

Journey mapping is a sophisticated, simple, and especially powerful tool that can help designers perfect the customer experience.

Article by Ania Rodriguez
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4 min read

In Conversation with Alan Cooper

  • Design, Emotion, Empathy, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Mobile Technology, Personas, Product design, Project Management, Psychology and Human Behavior, Strategy

Podcasting with Alan Cooper: father of Visual Basic, creator of personas, co-founder of Cooper, and all-around toolmaker.

Article by Josh Tyson
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1 min read

Is It Time to Forget Big Data and Focus on Real People?

  • Analytics and Tracking, Content and Copy, Customer Experience, Data visualization, Design, Marketing and Brand, Personas, Privacy and Data Security, Ubiquitous Computing

Big data opens up whole world of insight for designers, but only if we focus on the actual users behind the numbers.

Article by Maya Nix
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5 min read

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