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How real-life experiences can be transformed in the digital world

  • Consumer products, Contextual User Studies, Customer Experience, Design, Empathy, Human factors, Interaction Design, Personas, Psychology and Human Behavior

Some people like to take cooking lessons, others like to go hiking. But many of these things can only be experienced physically, by being there… or can they?

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How to Tell Stories Everywhere in Your Design Process

  • Consumer products, Customer Experience, Design, Design Theory, Emotion, Human factors, Interaction Design, Personas, Storytelling

I believe that we can become more impactful designers by listening to stories deeply and telling them strategically in all activities of the design process.

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6 Ways Psychology Affects Your Design Work

  • Behavioral Science, Design, Design Theory, Emotion, Empathy, Human factors, Personas, Persuasive Design, Team Dynamics

Biases often creep into our design decisions. We should avoid such biases and understand the importance of staying neutral while evaluating everyone’s opinion.

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Announcing Winners of the 2016 UX Magazine Awards!

  • Accessibility, Business UX Leaders, Consumer products, Design, Design for Experience Awards, Design Tools and Software, E-commerce, Global Products and Localization, Government and Public Services, Healthcare, Information Design and Architecture, Interface and Navigation Design, Internal Company Dynamics, Internal Company Systems and Intranets, Marketing and Brand, Mobile Applications, Mobile Technology, New and Emerging Technologies, Personal and Professional Development, Personas, Presentations, Product Releases and Redesigns, Prototypes, Research Methods and Techniques, Software, Team Dynamics, Technology, Technology for the Common Good, The Business of UX, Usability, UX Magazine

All the winners have been chosen! Take a look.

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The 7 Steps of Using Journey Mapping to Optimize CX

  • Customer Experience, Decision Architecture, Design, Heuristics, Human factors, Interface and Navigation Design, Personas

Journey mapping is a sophisticated, simple, and especially powerful tool that can help designers perfect the customer experience.

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