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Having completed an overhaul of their brand, Pinpoint wanted to inject their new visual look and feel into the app, as well as improve the overall user experience.
Like it or not, though, design sprints have become an integral part of the design and product process, and for a good reason too.
Ideas are easy and fun to create, which means that, for any given product, you have far more “great” ideas than you could ever build and test.
How do you define Service Design, and how do you define UX Design — what is it that makes them different?
There are so many identities, circumstances, and fluid behaviours that influence your users, on a moment-to-moment basis, and on a longer-term basis.
As UX designers, we are largely ignoring one of the most fundamental ways that humans are taught to interact with the world: via conversation.
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