- Artificial Intelligence, Human-Centered AI, Product Design, UX Design, UX for AI, UX Leadership
The “3-in-a-box” era is dead. In an AI-first world, hand-offs kill products — only Snowball teams that build, test, and code together will survive.
Article by Greg Nudelman
Snowball Killed the Dev-Star: Stop Handing Off, Start Succeeding in the AI-First World
- The article calls for the “Snowball model”: cross-functional teams building, coding, and testing with real users together from day one.
- It argues that in AI-first UX, “design is how it works” — requiring designers, PMs, and devs to collapse silos, share ownership, and even code collaboratively.
Share:Snowball Killed the Dev-Star: Stop Handing Off, Start Succeeding in the AI-First World
Share this link
- September 23, 2025
11 min read