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Analytics and Tracking

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Everything but numbers — defining qualities to evaluate progress in project development, designing new ways to evaluate how it responds to the assigned values and the purpose — a response to business plan assessments from a Strategic Design perspective

The Development Matrix

The author presents his approach to planning and progress evaluation in project development from a strategic design perspective. Some key pieces of advice:

  • Don’t underestimate the power of observation during the research stage, even if it’s hard to convey its value to stakeholders.
  • Building a “development matrix” might help to define desired outcomes and the worst-case scenario. A “development matrix”:
    • helps to define a spectrum of possible outcomes to assess how key functions performed
    • makes it easier to improve the product at different stages and take into consideration both functional and emotional expectation
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Q&A organized according to the Journey Management framework presented on the CXPA webinar: Discover the journey, Design the journey, and Deliver the journey.

Share:Q&A From My CXPA Webinar: From Journey Mapping To Journey Management
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As it stands today, consumption of content is at an all-time high, and it’s on its way upwards.

Share:Bingewatch Culture: Netflix, UX and the slow demise of moderation

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