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Latest Articles

Has Digital Strategy Become A Synonym for Dark Pattern?

  • Design, Human factors, Privacy and Data Security, Short News, Strategy, UX Education

What started out as a joke became a personal observation of how creators and companies use dark patterns and explain it as a successful digital strategy. It seems that we are all alright with that and even applaud it. I think that needs to change.

Article by Robin Fransz
IDEAS IN BRIEF
Has Digital Strategy Become A Synonym for Dark Pattern?
  • The article sheds light on the pervasive use of dark patterns in digital design and challenges the acceptance and applause they receive.
  • With personal anecdotes and insights, the author underscores the need for change, ethical considerations, and data-driven decision-making to prioritize user advocacy.
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4 min read

The Hidden Magic of UX: Unraveling the Feng Shui Connection

  • Conversational Design, Design, Design Theory, The rise of design, Things UX People Like, UX Education, UX World Changing Ideas

Harnessing Ancient Wisdom for Extraordinary User Experiences.

Article by Anurag Sen
IDEAS IN BRIEF
The Hidden Magic of UX: Unraveling the Feng Shui Connection
  • The article delves into the enchanting connection between UX design and the ancient wisdom of Feng Shui.
  • The author explores how the integration of Feng Shui principles can transform user experiences, creating harmonious digital journeys that evoke tranquility, balance, and a deep connection with users.
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3 min read

Designing Materials for Better Storytelling with Generative AI

  • Artificial Intelligence, Design

Part of a series on prototyping with generative AI.

Article by Juliette Laroche
IDEAS IN BRIEF
Designing Materials for Better Storytelling with Generative AI
  • This article discusses the role of materials in product design, the concept of designing new materials, and the use of digital tools and AI in material development.
  • The author highlights the impact of materials on product storytelling and encourages designers to consider materials in their design process, envisioning a desired world through material design.
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4 min read

Why We Need 11 Usability Heuristics

  • Design, Research Methods and Techniques, The Evolution of Research, The rise of design
Article by Jim Ekanem
IDEAS IN BRIEF
Why We Need 11 Usability Heuristics
  • The article critically examines the 10 Usability Heuristics by Jakob Nielsen, highlighting their limitations in addressing current technological advancements and societal contexts.
  • The author proposes an additional heuristic called “Accessibility and Inclusion” to bridge the gap and emphasize the need for designers to prioritize equal access and consider social identities and biases.
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9 min read

Understand And Define Users With The User Profile Model

  • Personas, Research Methods and Techniques, The Evolution of Research, UX Education
Article by Jessica Sherratt
IDEAS IN BRIEF
Understand And Define Users With The User Profile Model
  • The article covers the evolution of user research and the importance of effective personas, as it explores the user profile model and how it can help teams gain valuable insights to create customer-centric products and services.
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11 min read

My Design Process: Building Blocks for Continuous Discovery

In our day-to-day lives, we all rely on a unique set of tools to tackle various challenges and solve diverse problems. The world of product design operates under the same principle.

Article by Yuliia Galytska
IDEAS IN BRIEF
My Design Process: Building Blocks for Continuous Discovery
  • This article explores the author’s evolved design process. It features:
    • a collection of building blocks for continuous discovery;
    • tools such as opportunity solution trees and rapid prototyping;
    • the method of understanding the “why” before diving into the “what” and “how” of design.
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6 min read
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