Flag

We stand with Ukraine and our team members from Ukraine. Here are ways you can help

Get exclusive access to thought-provoking articles, bonus podcast content, and cutting-edge whitepapers. Become a member of the UX Magazine community today!

Home ›› Business Value and ROI ›› 6 Key Questions to Guide International UX Research ›› Hey, Information Architect, What Do You Do?

Hey, Information Architect, What Do You Do?

by UX Magazine Staff
2 min read
Share this post on
Tweet
Share
Post
Share
Email
Print

Save

If you are or have ever been an IA, we want to hear about your skills, techniques, outputs, and responsibilities.

In our recent article “Who Are We and What Are We Doing?” we noted that our research has exposed the immaturity of the UX field, and that “for all the growth, interest, and importance surrounding user-centered ideas and practices, our professional milieu is still a disorderly jungle.”

We received a great deal of input from the UX community in favor actually doing something to detangle this disorderly jungle.

So we’re daring to be bold and are doing something that will let us see out over the treetops. To do this, we need your help.

At one point in the article, we asked: “Is a self-described information architect at Amazon in Seattle the same person as an information architect at a marketing and interactive agency in Omaha?”

The answer is “no,” but that doesn’t mean that the term “information architect” is meaningless. While no two IAs will do the exact same things in the exact same ways, it should be possible to discern some generally accepted and understood skills, techniques, outputs, responsibilities, etc., that information architects have in common.

While there are other terms and job titles in the UX space that are inconsistent and obscure, information architecture is a good place to start detangling. So we want to throw this question to the user-centered community:

“Hey, information architect, what do you do?”

We’re looking forward to hearing from a diversity of IAs so we can begin to build a foundational understanding of the meaning of “information architecture.”

Please send us your answers through social media—Twitter, Facebook, Google+, even Instagram or Vine if that suits your response. Be sure to include the hashtag #HeyIA in your message.

We’ll be monitoring the activity on Tagboard. Throughout the campaing we’ll be hand selecting the best responses to become part of a larger initiative that’s taking shape as we write this.

How we’re able to use this information to forge a solid understanding of what an information architect is and does depends on you. This is an opportunity for you to get your ideas recognized and be part of a source of knowledge that will be shared back with the UX community, so please follow the #HeyIA hashtag and help us set the tone and pace of a vigorous conversation on an important subject.

The question “What do you do” is very general, so we’ll be following up with more specific questions to get deeper and broader into building a foundational understanding of the IA role.

Once we’ve got IA firmed up, we’ll move on to the next nebulous UX role, so if you’re not an IA, just wait! We’ll be starting a conversation about your work soon.

Image of mic courtesy Shutterstock

post authorUX Magazine Staff

UX Magazine Staff
UX Magazine was created to be a central, one-stop resource for everything related to user experience. Our primary goal is to provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals who work in all areas of UX and cover the field from diverse angles and perspectives.

Tweet
Share
Post
Share
Email
Print

Related Articles

What if you could build software just by talking to your computer? Welcome to vibe coding, where code takes a back seat and the vibe leads.

Article by Jacquelyn Halpern
Vibe Coding: Is This How We’ll Build Software in the Future?
  • The article introduces vibe coding, using AI to turn natural language into working code, and shows how this approach lets non-coders build software quickly and independently.
  • The piece lists key tools enabling vibe coding, like Cursor, Claude, and Perplexity, and notes risks like security, overreliance on AI, and the need for human oversight.
Share:Vibe Coding: Is This How We’ll Build Software in the Future?
7 min read

Voice and immersive interfaces are no longer futuristic extras — they’re redefining how we shop, learn, and live. Is your product ready for this shift?

Article by Katre Pilvinski
Voice and Immersive Interfaces: Preparing Your Product for the Future of UX
  • The article shows that voice and immersive interfaces are becoming mainstream, not experimental.
  • It argues these technologies shine where traditional interfaces fail — in multitasking, accessibility, and spatial understanding.
  • The piece urges a voice-first mindset and a shift toward more natural, human-centered interactions.
Share:Voice and Immersive Interfaces: Preparing Your Product for the Future of UX
3 min read

The “3-in-a-box” era is dead. In an AI-first world, hand-offs kill products — only Snowball teams that build, test, and code together will survive.

Article by Greg Nudelman
Snowball Killed the Dev-Star: Stop Handing Off, Start Succeeding in the AI-First World
  • The article calls for the “Snowball model”: cross-functional teams building, coding, and testing with real users together from day one.
  • It argues that in AI-first UX, “design is how it works” — requiring designers, PMs, and devs to collapse silos, share ownership, and even code collaboratively.
Share:Snowball Killed the Dev-Star: Stop Handing Off, Start Succeeding in the AI-First World
11 min read

Join the UX Magazine community!

Stay informed with exclusive content on the intersection of UX, AI agents, and agentic automation—essential reading for future-focused professionals.

Hello!

You're officially a member of the UX Magazine Community.
We're excited to have you with us!

Thank you!

To begin viewing member content, please verify your email.

Tell us about you. Enroll in the course.

    This website uses cookies to ensure you get the best experience on our website. Check our privacy policy and