Business Value and ROI

The cynic in me wants to flag businesses as pushing free-product-offers (to businesses in crisis), that are really self-serving acts of PR or product trial.

Branding is dead? Hardly. It’s stronger than ever, but that doesn’t change the fact that a crummy interaction completely undermines even the most inspiring brand promise.

There’s a ton of noise, promises and exaggerations flying around. Here's a breakdown of the sixteen conversational AI platforms in Gartner’s 2019 Market Guide.

While the telco industry faces many challenges, conversational AI can help alleviate some of these challenges. A virtual agent built on the right technology can automate much of the mundane work associated with customer service while enhancing the parts that already work well, writes Henry Vaage Iversen, CCO & co-founder, boost.ai.

It should be no surprise to any contemporary UX Designer that a flat, minimalist design trend has emerged over the past few years.

In fact, too much money and excessive resources can be detrimental to innovation. They often lead to false confidence, inaccurate production timelines and a misguided approach to product development.

Powerful service partnerships are beginning to emerge that are able to better respond to changes in customer needs, desires and expectations.

"X: The Book" is both a crash course in architecting great experiences and simultaneously a must-read for any designer looking to brush up on his trade.

In an age when we've got more content than we know what to do with and we can access it whenever we want to, what makes the television experience relevant?

We talk with Joe Natoli, enterprise UX consultant and author of the new book, Think First.

At the Palo Alto Medical Foundation clinic, you might easily find yourself going in through the out door.