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Revisiting Proto-Personas for Executive Alignment
Modifying Jeff Gothelf's proto-persona process reveals another method of working with clients to establish executive alignment on target users.
Article - Brent Summers - July 10, 2014 - 0 Comments
Four Things I Learned about UX at Universal Studios
Home to The Wizarding World of Harry Potter, Diagon Alley, Universal Studios is also a source of guidance and inspiration for experience designers.
Article - Tony Albanese - July 9, 2014 - 2 Comments
UX South Africa
Event - Theo - October 3, 2014 - 0 Comments
Throwing Light on Dark UX with Design Awareness
Users and designers can work to develop their Design Awareness in order to avoid the manipulative patterns associated with Dark UX.
Article - Marc Miquel - July 7, 2014 - 2 Comments
A divisive tool among practitioners, personas can bring the perspective of your end users into the design process and help build consensus among stakeholders.
Article - Shlomo Goltz - July 2, 2014 - 5 Comments
Using Post-Service Personas to Design Closure Experiences
Post-Service Personas help you understand the emotions of users after they end their relationship with a service or product, leading to better closure experiences.
Article - Joe Macleod - June 27, 2014 - 1 Comments
Transform Customer Experience By Rethinking Your Ecosystem
To offer a truly competitive customer experience companies need to rethink the relationships between customers, employees, partners, and their operating environment.
Article - Rick Parrish - June 25, 2014 - 0 Comments
The Eight Most Common Mistakes Made on UX Design Projects
Arrogance and seven other common mistakes can easily derail a design project. Avoid them all.
Article - Joseph Dickerson - June 25, 2014 - 2 Comments
Diving into Customer Experience at Forrester's Forum
We're on the ground at Forrester's Forum for CX pros in NYC, June 24-25.
Article - UX Magazine Staff - June 23, 2014 - 0 Comments
Crossing the Great UX–Agile Divide
Understanding the labor issues at the core of the agile manifesto can help experience designers find news ways of working to enlighten developers.
Article - Mike Bulajewski - June 23, 2014 - 13 Comments