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UX Approach to Marketing Design: Lessons From IKEA

  • Design, Design Theory, Design Tools and Software, Marketing and Brand, The rise of design, UX Education, UX Magazine
Article by Daryna Moskovchuk
IDEAS IN BRIEF
UX Approach to Marketing Design: Lessons From IKEA
  • The article delves into how integrating UX principles into marketing design can enhance customer engagement and drive business success, using IKEA’s approach as a case study.
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5 min read

Why is The World Losing Color?

  • Design, The rise of design, UX Education, UX Magazine

The age of productivity, minimalism, and monochromatic color schemes.

Article by Elvis Hsiao
IDEAS IN BRIEF
Why is The World Losing Color?
  • The article delves into the global shift towards monochromatic color schemes in various industries, exploring its implications and underlying social theories.
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7 min read

How to Think About UX Research Failures

  • Research Methods and Techniques, The Evolution of Research, Things UX People Like, UX Education

A framework for diagnosing a study with conflicting or misleading results, and what to do about it.

Article by Lawton Pybus
IDEAS IN BRIEF
How to Think About UX Research Failures
  • The article examines how UX research studies can fail due to issues in design, analysis, and generalization, using case studies to highlight each category’s importance in maintaining research integrity and relevance.
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6 min read

7 Must-Have Resources for UX Designers in 2024

  • Design Tools and Software, Research Tools and Software, Things UX People Like, UX Education, UX Magazine

In this article, I’ll share seven incredibly useful design resources that can elevate your skills as a UX designer in 2024 and make you a well-rounded designer overall. These resources not only help you work more efficiently but also automate repetitive tasks and enable you to create outstanding user experiences. So, let’s dive into this without further delay.

Article by Abhi Chatterjee
IDEAS IN BRIEF
7 Must-Have Resources for UX Designers in 2024
  • The article explores seven indispensable resources for UX designers in 2024, offering insights into design methodologies, case studies, UX laws, and practical challenges to elevate designers’ skills and efficiency.
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3 min read

AI for UX: Getting Started

  • Artificial Intelligence, New and Emerging Technologies, Technology for the Common Good, Things UX People Like, UX Education, UX World Changing Ideas

Use generative-AI tools to support and enhance your UX skills — not to replace them. Start with small UX tasks and watch out for hallucinations and bad advice.

Article by Kate Moran
IDEAS IN BRIEF
AI for UX: Getting Started
  • The article delves into the urgent need for UX professionals to embrace AI, outlining tools, applications, and considerations.
  • The authors emphasize:
    • starting small;
    • gaining hands-on experience;
    • the symbiotic relationship between AI and human judgment in enhancing user experiences.

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16 min read
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