Flag

We stand with Ukraine and our team members from Ukraine. Here are ways you can help

Get exclusive access to thought-provoking articles, bonus podcast content, and cutting-edge whitepapers. Become a member of the UX Magazine community today!

Home ›› Artificial Intelligence ›› With UX and AI, Context is Everything with Sarah Gibbons and Kate Moran of Nielsen Norman Group

With UX and AI, Context is Everything with Sarah Gibbons and Kate Moran of Nielsen Norman Group

by Josh Tyson
1 min read
Share this post on
Tweet
Share
Post
Share
Email
Print

Save

Our guests on the Invisible Machines podcast this week are Sarah Gibbons and Kate Moran of Nielsen Norman Group. As the Vice President of NN/g, Sarah shares insights from a recent exploration of anthropomorphism and generative AI. Kate Moran is VP of Research and Content and has done extensive explorations of interaction design and digital content. As leaders at a vanguard firm that’s been at the forefront of experience design for decades, Sarah and Kate have a unique perspective on all the activity at the intersection of UX and AI.

Robb and Josh welcome these bright minds from NN/g for a conversation that explores the changing nature of user research and the importance of involving real humans, the need to balance conversational AI with micro UIs in design, how the future role of the designer is going to center around solving complex problems, and the critical role of curation in a world that’s being flooded with content.

Give it a listen! You can choose your favorite podcast streaming platform here.

post authorJosh Tyson

Josh Tyson
Josh Tyson is the co-author of the first bestselling book about conversational AI, Age of Invisible Machines. He is also the Director of Creative Content at OneReach.ai and co-host of both the Invisible Machines and N9K podcasts. His writing has appeared in numerous publications over the years, including Chicago Reader, Fast Company, FLAUNT, The New York Times, Observer, SLAP, Stop Smiling, Thrasher, and Westword. 

Tweet
Share
Post
Share
Email
Print

Related Articles

Find out why one of AI’s greatest minds spent years dismissing language models and what finally changed his mind.

Article by Sebastian Mallaby
BOOK EXCERPT: The Infinity Machine
  • The excerpt traces Demis Hassabis‘s intellectual reversal on language and AI, from his founding belief that machines could never truly understand the world through words alone to his reluctant recognition that large language models have proven “unreasonably effective” at capturing the near-finite scope of human experience
Share:BOOK EXCERPT: The Infinity Machine
5 min read

Discover why your most irreplaceable asset isn’t the technology you use. It’s your humanity.

Article by Pavel Bukengolts
Reimagining Work: How Designing for Humanity Will Shape 2030
  • The article argues that creativity, empathy, and emotional intelligence aren’t threatened by AI but become more valuable as automation takes over routine tasks, freeing people to focus on complex, uniquely human challenges.
  • It highlights that the key to thriving in an AI-driven world is using technology to enhance human potential: optimizing environments for focus and well-being, rather than letting it overshadow the qualities that make us effective.
  • The piece emphasizes that as workplaces evolve toward 2030, empathy becomes a core leadership skill: the engine behind authentic collaboration and meaningful human connection in increasingly automated environments.
Share:Reimagining Work: How Designing for Humanity Will Shape 2030
5 min read

Learn why the design-to-development pipeline is the launchpad your team inherited but never questioned.

Article by Erika Flowers
Zero Stage to Orbit
  • The article argues that the entire design-to-development pipeline is a multi-stage rocket — a system built around workarounds, not solutions.
  • It makes the case that AI agents don’t just improve the handoff problem; they eliminate the need for handoffs.
  • The piece challenges readers to ask not how to optimize their process, but why they’re still using it.
Share:Zero Stage to Orbit
14 min read

Join the UX Magazine community!

Stay informed with exclusive content on the intersection of UX, AI agents, and agentic automation—essential reading for future-focused professionals.

Hello!

You're officially a member of the UX Magazine Community.
We're excited to have you with us!

Thank you!

To begin viewing member content, please verify your email.

Get Paid to Test AI Products

Earn an average of $100 per test by reviewing AI-first product experiences and sharing your feedback.

    Tell us about you. Enroll in the course.

      This website uses cookies to ensure you get the best experience on our website. Check our privacy policy and