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Listening To Users: On How To Make a Professional Standard

  • Customer Experience, Design, Strategy, Usability, UX Education, UX Magazine

Who said that design isn’t trendy in government land? Learn more about how you can professionally approach the concept of ‘listening to citizens’ in your organization by making good standards.

Article by Maike Klip
IDEAS IN BRIEF
Listening To Users: On How To Make a Professional Standard
  • The article covers how you can professionally approach the concept of ‘listening to citizens’ in your organization by making good standards.
  • The author set up a feedback loop between citizens, government counters and policy in an organization and discovered the following perspectives that build up on each other, like a pyramid:
    • Strategy
    • Quality
    • Information flows
    • Structure
    • Culture
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12 min read
Listening to users: on how to make a professional standard 

Deep Analysis in UX Research: Ethnography as an Approach Not Method

  • Customer Experience, Design, Remote Research, Research Methods and Techniques, Usability, UX Education, UX Magazine

Despite the evangelizing efforts of industry thought leaders, the qualitative research methodologies of academia is not the ethnography that is practiced in the private sector. So how do we apply ethnographic research in the private sector as an approach and not method? — Great question. Read to find out.

Article by Ender Ricart
IDEAS IN BRIEF
Deep Analysis in UX Research: Ethnography as an Approach Not Method
  • The author considers ethnography in the private sector to be a goal-oriented approach that can be applied to many different kinds of qualitative research.
  • Ethnographic research is about understanding the nexus of knowledge, belief/perception, culture, and power; specifically what facets of these elements come to bare on one’s interaction with said product or service to form their lived experience.
  • The ethnographic approach of deep analysis lets you assess hypotheticals through contextualizing conditions of possible use within relevant underlying value systems, knowledge, perception that truly frame and form a user’s behavior.
  • The authors demonstrates application of ethnographic approach and deep analysis in the example: New Game Console Controller Form Factor.
  • The author’s analysis uncovered the following:
    • Inherited mental models introduced friction.
    • There are already a host of innovative designer controllers available to use even for the game console in question.
    • Game studios have ownership of game control settings.
    • Among the user populations evaluated, one segment in particular had an above average engagement with exclusively “new” video games.
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5 min read
Deep Analysis in UX Research: Ethnography as an Approach Not Method

How Systems Thinking Unlocked More Creativity Than I Could Ever Dream Of

  • Behavioral Science, Customer Experience, Design, Design Tools and Software, Usability, UX Education, UX Magazine

Systems thinking is popular in fields like: economics, psychology, ecology, computer science and many others. Learn more about it as a tool for predicting future outcomes and being creative.

Article by Robin Fransz
IDEAS IN BRIEF
How Systems Thinking Unlocked More Creativity Than I Could Ever Dream Of
  • In author’s view, the ultimate problem to solve for a designer is building a believable world and figuring out life itself.
  • The author shares his insights on the following ideas:
    • Information is everywhere.
    • Optimising your workflow is one of the most important things as you progress.
  • The author gives a concrete example of creating a systems thinking environment.
  • Systems thinking is like a muscle you can train — it helps you create a holistic overview that analyses a system as a whole and its relationships.
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How Systems Thinking Unlocked More Creativity Than I Could Ever Dream Of

5 Ways to Design Better EdTech Products with UX

  • Customer Experience, Design, Design Theory, Usability, UX Education, UX Magazine, UX World Changing Ideas

Learn 5 foundational tips on how to create better learning experiences for the EdTech industry.

Article by Nicole Gallardo
IDEAS IN BRIEF
5 Ways to Design Better EdTech Products with UX
  • The author unpacks 5 foundational tips to help UX designers create better learning experiences for the EdTech industry:
    1. Don’t design for EdTech. Design for education, using technology.
    2. Co-create with your learning community.
    3. Learn to speak business.
    4. Look outside of EdTech for inspiration.
    5. Diversify your experiences.
  • Designers need to remember that advancing the quality of UX design and advancing the industry standards themselves is a shared responsibility.
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8 min read
5 Ways to Design Better EdTech Products with UX

AI predictions trending in 2022

  • Artificial Intelligence, Augmented Reality, Customer Experience, Technology, The Business of UX, Usability, UX Education, UX Magazine

AI will likely be a key foundational element as the technology matures into the metaverse. Here are some more predictions on AI trends.

Article by John Hrzic
IDEAS IN BRIEF
AI predictions trending in 2022
  • For business leaders it’s important to learn how new developments can transform the competitive landscape in their industry.
  • The author shares his presumptions on AI trends in 2022:
    1. AI will fully converge with data and cloud — demanding a new management approach
    2. Simulations will unleash AI’s power in supply chains, the metaverse, and more
    3. There will be no more “messy” data: AI will let you find, use and monetize it
    4. You’ll be able to assess and forecast AI’s full value, not just cost savings
    5. AI’s ESG impact will demand your attention
    6. AI will be too important for AI specialists to govern
  1.  
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A Brief UX Audit of Standard Chartered Bank’s Mobile App Experience

  • Accessibility, Customer Experience, Design, Usability, UX Education, UX Magazine, Visual Design

Analyzing the standard chartered bank’s mobile app experience by using Nielsen Norman- 10 Heuristics Principles of design.

Article by Moiz Najmuddin
IDEAS IN BRIEF
A Brief UX Audit of Standard Chartered Bank’s Mobile App Experience
  • Humans need to navigate through disruption in technology and globalism with the human as the focus of problem solving.
  • The author of this article analyzes the bank app’s UX through the design thinking lens by using Nielsen Norman- 10 Heuristics Principles of design and provides key takeaways:
    • Visibility of system status
    • Match between system and the real world
    • User control and freedom
    • Consistency and standards
    • Error prevention
    • Recognition rather than recall
    • Flexibility and efficiency of use
    • Aesthetic and minimalist design
    • Help users recognize, diagnose, and recover from errors
    • Help and documentati
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6 min read
A Brief UX Audit of Standard Chartered Bank’s Mobile App Experience

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