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Product design

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Designing with Emotion Means Being Brave

  • Content and Copy, Customer Experience, Design, Emotion, Empathy, Internal Company Dynamics, Personal and Professional Development, Product design, Product Releases and Redesigns, Prototypes, Psychology and Human Behavior, Strategy, Vendor-Client Relationships, Working With Stakeholders

Forging real emotional connections between customers and your designs requires more than just delight, it takes guts.

Article by Amanda O'Grady
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7 min read
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Payroll Apps Should Deliver More Than a Stub

  • Apple, Apple iOS, Business Value and ROI, Data visualization, Design, Emotion, Employee Experience, Information Design and Architecture, Interface and Navigation Design, iPhone, Mobile Applications, Mobile Technology, Privacy and Data Security, Product design, Product Releases and Redesigns, Reviews, Usability

A review of the the Paychex Flex iOS app shows areas where employee benefits and payroll companies can make great improvements in mobile experience design.

Article by Will Scott
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4 min read
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Web Design is NOT Dead, You’re Just Talking About it Wrong

  • Accessibility, Android, Apple, Apple iOS, Artificial Intelligence, Business Value and ROI, Consumer products, Customer Experience, Design, Design Theory, Information Design and Architecture, Interface and Navigation Design, iPad, iPhone, Mobile Applications, Mobile Technology, New and Emerging Technologies, Product design, Research Methods and Techniques, Ubiquitous Computing

With recent innovations in efficiency, speed, accessibility, theory, strategy, and code, web design is still a vibrant part of experience design.

Article by Nick Dank
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7 min read
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The Simplicity Cycle: Soda, Swordsmen, and Road Maps

  • Business Value and ROI, Content and Copy, Content Strategy, Design, Flow and Immersion, Information Design and Architecture, Marketing and Brand, Mobile Applications, Mobile Technology, New and Emerging Technologies, Product design, Project Management, Simplicity

In an excerpt from The Simplicity Cycle, author Dan Ward explains how to leverage complexity and simplicity to achieve goodness in design.

Article by Dan Ward
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13 min read
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The 3 Most Powerful Heuristics Designers Can Use

  • Content and Copy, Content Strategy, Design, Design Tools and Software, Emotion, Flow and Immersion, Heuristics, Information Design and Architecture, Interface and Navigation Design, Mobile Applications, Mobile Technology, Product design, Psychology and Human Behavior, User Acceptance Testing

Leveraging the subconscious rules we follow surrounding availability, affect, and representativeness can reduce friction in experience design.

Article by Margaret Kelsey
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4 min read
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In Conversation with Sergio Nouvel

  • Android, Apple, Apple iOS, Business Value and ROI, Consumer products, Content and Copy, Content Strategy, Design, Information Design and Architecture, Input devices, Interface and Navigation Design, Mobile Applications, Mobile Technology, New and Emerging Technologies, Product design, Ubiquitous Computing, Visual Design

We talk with Sergio Nouvel—co-founder of Continuum in Lima, Peru—author of our very popular and very controversial article, “Why Web Design is Dead.”

Article by Danny Bluestone
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1 min read
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