We stand with Ukraine and our team members from Ukraine.

A Community Of Over 740,000

Become a member
Twitter Linkedin-in Facebook-f
Home ›› Product design

Product design

See All Topics
Read these first

Why Championing Product Design Consultants When I’m the One in Charge of Design?

  • Business UX Leaders, Employee Experience, Employment and Hiring, Human factors, Product design, Project Management
Article by Ignacio Parietti
IDEAS IN BRIEF
Why Championing Product Design Consultants When I’m the One in Charge of Design?
  • The article discusses the strategic advantages of championing product design consultants in the ever-evolving field of user experience design highlighting the benefits of external expertise.
Read Article →
Share
Share:Why Championing Product Design Consultants When I’m the One in Charge of Design?
4 min read

What I Learned as a Product Designer at Apple

  • Apple, Consumer products, Conversational Design, Design, Mobile Technology, Product design, The rise of design
Article by Andrea Pacheco
IDEAS IN BRIEF
What I Learned as a Product Designer at Apple
  • In this article, the author reflects on their experience as a product designer at Apple and shares valuable lessons they learned in areas such as effective communication, storytelling, trusting instincts, and embracing simplicity, among others.
Read Article →
Share
Share:What I Learned as a Product Designer at Apple
8 min read

Manufacturing “Aha Moments” For Your Users

  • Consumer products, Customer Experience, Design, Product design, Things UX People Like, UX Education

If you’re a fan of cartoons, you’ve probably seen that moment when the main character has a great idea, and a lightbulb turns on in their brain. Or maybe a genius plan falls into place. Well, “aha moments” aren’t just for cartoon characters. Businesses need them too.

Article by Adam Fard
IDEAS IN BRIEF
Manufacturing “Aha Moments” For Your Users
  • An “aha moment” is the moment your users realize the value your product provides. The author suggests that finding the “aha moment” for your product starts with user interviews and usability testing to understand your users’ habits, priorities, and wants.
  • According to the author, to facilitate the “aha moment” for your users, you should focus on:
    • Onboarding;
    • Personalization;
    • Removing barriers or bottlenecks in the user experience.
Read Article →
Share
Share:Manufacturing “Aha Moments” For Your Users
7 min read

Autonomy, Relatedness, and Competence in UX Design

  • Behavioral Science, Conversational Design, Customer Experience, Design, Design Theory, Human factors, Product design

Addressing these 3 fundamental psychological needs in our products increases user motivation and well-being. Users will be more engaged and more likely to use our designs.

Article by Tanner Kohler
IDEAS IN BRIEF
Autonomy, Relatedness, and Competence in UX Design
  • The self-determination theory explains how three basic psychological needs — autonomy, relatedness, and competence — drive human motivation:
    • Autonomy: Users value products they can customize to their needs and preferences.
    • Relatedness: Products that relate to users’ needs and perspectives strengthen relationships and increase satisfaction.
    • Competence: Clear and compelling design helps users become competent using the system, leading to positive outcomes.
  • When it’s challenging to accommodate autonomy, relatedness, and competence in a single design, testing with potential users can help determine which need is the most important.
Read Article →
Share
Share:Autonomy, Relatedness, and Competence in UX Design
11 min read

Copying Designs Doesn’t Work, And Here’s Why

  • Conversational Design, Design, Interaction Design, Mobile Applications, Product design, Product Releases and Redesigns, Usability
Striking the right balance between inspiration and innovation might be hard. Let’s explore how to effectively get inspiration from others without losing that magic spark, including some do’s and don’ts along the way.
Article by Peter Ramsey
IDEAS IN BRIEF
Copying Designs Doesn’t Work, And Here’s Why
  • The author speculates on the right balance between drawing inspiration from existing designs and creating original work and provides some do’s and don’ts of implementing inspiration.
  • Copying another’s design may result in losing the key elements that make it work, making it difficult to replicate the original experience.
  • Designers can use inspiration as a starting point rather than a destination to fuel creativity.
Read Article →
Share
Share:Copying Designs Doesn’t Work, And Here’s Why
6 min read

Push Notification Best Practices: 7 Questions Designers Should Ask

  • Customer Experience, Design, Mobile Applications, Product design

Mobile app push notifications are powerful engagement tools, but they can be intrusive if not handled correctly. Don’t hit send on your push notification strategy before asking yourself these questions.

Article by Shoaib Mahmud
IDEAS IN BRIEF
Push Notification Best Practices: 7 Questions Designers Should Ask
  • Push notifications are a powerful tool for engaging mobile app users, but they can be annoying if not used effectively.
  • To launch a successful push notification strategy, consider the following key factors:
    • Use push notifications only in the appropriate format for your message.
    • Ensure that notifications are sent at the right time.
    • Personalize notifications to improve relevance to the user.
    • Use concise, clear, and simple copy in your notifications.
    • Consider using deep links for a better user experience.
    • Choose the best delivery method and frequency based on research.
Read Article →
Share
Share:Push Notification Best Practices: 7 Questions Designers Should Ask
8 min read

Join 740,000 designers, thinkers, and doers.

Become a member

This website uses cookies to ensure you get the best experience on our website. Check our privacy policy and

Accept policy