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Home ›› Business Value and ROI ›› Page 45

Business Value and ROI

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Five User Experience Lessons from Laura Dern

  • Agile and Iterative Process, Analytics and Tracking, Business Value and ROI, Contextual User Studies, Data visualization, Design, Development, Healthcare, Human factors, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Marketing and Brand, Product design, Project Management, Prototypes, Research Methods and Techniques, Usability, User Acceptance Testing, User Reported Feedback, Voice & Natural Language, Working With Stakeholders

Potent lessons in improving user-centered designs from an unlikely source: Laura Dern.

Article by Steve Tengler
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8 min read
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Love, Hate, and Empathy: Why We Still Need Personas

  • Analytics and Tracking, Business Value and ROI, Contextual User Studies, Customer Experience, Design, Design Tools and Software, Development, Direct Observation Research, Human factors, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Internal Company Dynamics, Marketing and Brand, Personas, Product design, Psychology and Human Behavior, Research Methods and Techniques, Research Tools and Software, Storytelling, Strategy, Usability, User Acceptance Testing, User Adoption, User Reported Feedback, Working With Stakeholders

Often mocked and misunderstood, when created with diligence and integrity, personas are an extremely valuable design tool.

Article by Kyra Edeker, Jan Moorman
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6 min read
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Sharpening Your Competitive Edge with UX Research

  • Business Value and ROI, Consumer products, Content and Copy, Content Strategy, Contextual User Studies, Customer Experience, Data visualization, Design, Development, Direct Observation Research, E-commerce, Emotion, Marketing and Brand, Product design, Research Methods and Techniques, Strategy, Usability, Vendor-Client Relationships

A digital wedding planning design project with Martha Stewart Living demonstrates the power of taking UX research to the next level.

Article by Rebecca Flavin
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4 min read
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The Four Waves of User-Centered Design

  • Apple, Business Value and ROI, Design, Development, Facebook, Gaming, Healthcare, Human factors, Mobile Technology, Personal and Professional Development, Personas, Product design, Psychology and Human Behavior, Research Methods and Techniques, Social Media Marketing, Technology, Usability, User Acceptance Testing

Over the past two decades, Bentley University has been charting and propelling the evolution of UX design.

Article by Dr. William Gribbons
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6 min read
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Fostering a Culture of Innovation

  • Business Value and ROI, Design, Design Theory, Development, Employee Experience, Internal Company Dynamics, Internal Company Systems and Intranets, Mobile Applications, Mobile Technology, Personal and Professional Development, Project Management, Team Dynamics, Vendor-Client Relationships, Working With Stakeholders

Environments that create game-changing products and services need to remain vibrant at every level.

Article by Megan Geyer
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7 min read
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4 Reasons Your UX Investment Isn’t Paying Off

  • Agile and Iterative Process, Business Value and ROI, Design, Development, Empathy, Employee Experience, Heuristics, Information Design and Architecture, Interface and Navigation Design, Internal Company Dynamics, Personal and Professional Development, Project Management, Research Methods and Techniques, Sketching, Strategy, Team Dynamics, Usability, User Reported Feedback, Vendor-Client Relationships, Wireframes, Working With Stakeholders

Successful user experience efforts require more than just investment—they also need proper implementation.

Article by Hilary Little
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5 min read
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