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Home ›› Business Value and ROI ›› Page 47

Business Value and ROI

Read these first

Determining the crucial points of customer interaction can help you design experiences that connect, engage, and sell.

Article by Doug Klein
Share:Moments that Matter … Moments that Don’t
7 min read
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International UX research mitigates risk, generates customer insights, and ensures that new products and services meet the needs of the intended local audiences.

Article by Elizabeth Shelly, Pamela Walshe, Liang Zhang
Share:6 Key Questions to Guide International UX Research
8 min read
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An interview with Tim Paul, Director of Product Management and User Experience at E*TRADE, about the growth and role of UX in the digitally driven company.

Article by Tim Paul
Share:E*TRADE’s Digital Customer Experience
12 min read
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