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Home ›› Analytics and Tracking ›› Page 14

Analytics and Tracking

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QuickPanel: Google Buys Nest

  • Analytics and Tracking, Apple, Business UX Leaders, Consumer products, Design, Gestures, Google, Interaction Design, New and Emerging Technologies, Privacy and Data Security, Product design, Technology, The Business of UX, Usability, User Adoption

Andy Polaine, Laura Weiss, and Marc Rettig weigh in on Google’s recent acquisition of Nest for $3.2 billion in cash.

Article by Mary Jean Babic
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7 min read
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Book Excerpt: Eye Tracking the User Experience

  • Analytics and Tracking, Business Value and ROI, Design, Digital Publishing and eBooks, Eye tracking, Product design, Project Management, Research Methods and Techniques, Research Tools and Software, Strategy, Technology, Usability, User Acceptance Testing, Working With Stakeholders

An excerpt from the new Rosenfeld Media book, Eye Tracking the User Experience by Aga Bojko answers the question: to track or not to track?

Article by Aga Bojko
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5 min read
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Unlocking the Power of Data-Driven Design

  • Analytics and Tracking, Business Value and ROI, Data visualization, Design, Design Tools and Software, Facebook, Google, Human factors, iPad, Mobile Technology, New and Emerging Technologies, Product design, Project Management, Research Methods and Techniques, Research Tools and Software, Ruby on Rails, Tablet, Technology, Vendor-Client Relationships, Working With Stakeholders

Realizing the need for a reference tool that could validate design decisions with stakeholders, the team at ZURB created Quips, a growing vault of quotable statistics.

Article by Ryan Riddle
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4 min read
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The UX Explorers at Ford

  • Agile and Iterative Process, Analytics and Tracking, Automotive, Business UX Leaders, Business Value and ROI, Consumer products, Design, Development, Interface and Navigation Design, Interviews, Marketing and Brand, Mobile Technology, New and Emerging Technologies, Product design, Product Releases and Redesigns, Research Methods and Techniques, Technology, Usability, Visual Design, Voice & Natural Language

An interview with Parrish Hanna and Chris Thibodeau, the heads of experience research and design at Ford Motor Company, on the future of UX for the automotive giant.

Article by Steve Tengler
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7 min read
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The Psychology Behind Information Dashboards

  • Analytics and Tracking, Data visualization, Design, Human factors, Interface and Navigation Design, Mobile Applications, Mobile Technology, Product design, Psychology and Human Behavior, Technology

Information dashboards give users the control over our environments that we crave on a psychological level.

Article by Shilpi Choudhury
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4 min read
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The Ecosystem Behind the Product or Service

  • Agile and Iterative Process, Analytics and Tracking, Business Value and ROI, Consumer products, Customer Experience, Data visualization, Design, Development, Direct Observation Research, Emotion, Marketing and Brand, New and Emerging Technologies, Product design, Product Releases and Redesigns, Technology, User Reported Feedback

Creating a healthy ecosystem for your product or service to exist in allows it to thrive and rewards customers at every touchpoint.

Article by Andrii Glushko
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5 min read
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