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Analytics and Tracking

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Andy Polaine, Laura Weiss, and Marc Rettig weigh in on Google’s recent acquisition of Nest for $3.2 billion in cash.

Article by Mary Jean Babic
Share:QuickPanel: Google Buys Nest
7 min read
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An excerpt from the new Rosenfeld Media book, Eye Tracking the User Experience by Aga Bojko answers the question: to track or not to track?

Article by Aga Bojko
Share:Book Excerpt: Eye Tracking the User Experience
5 min read
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Realizing the need for a reference tool that could validate design decisions with stakeholders, the team at ZURB created Quips, a growing vault of quotable statistics.

Article by Ryan Riddle
Share:Unlocking the Power of Data-Driven Design
4 min read
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An interview with Parrish Hanna and Chris Thibodeau, the heads of experience research and design at Ford Motor Company, on the future of UX for the automotive giant.

Article by Steve Tengler
Share:The UX Explorers at Ford
7 min read
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Information dashboards give users the control over our environments that we crave on a psychological level.

Article by Shilpi Choudhury
Share:The Psychology Behind Information Dashboards
4 min read
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Creating a healthy ecosystem for your product or service to exist in allows it to thrive and rewards customers at every touchpoint.

Article by Andrii Glushko
Share:The Ecosystem Behind the Product or Service
5 min read
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