- Internal Company Dynamics, Marketing and Brand, Research Methods and Techniques
Changing labels and new approaches to understanding user research.
Article by Richard Anderson
Share:User (Experience) Research, Design Research, Usability Research, Market Research…
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- April 1, 2011
6 min read
- Customer Experience, Marketing and Brand, The Business of UX
The role of UX in interactive Customer Experience Management (CEM).
Article by David Nickelson
Share:Customers First
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- March 28, 2011
8 min read
- Customer Experience, Marketing and Brand, The Business of UX
To avoid losing its place at the customer experience strategy table, UX needs to work with marketing.
Article by Samantha Starmer
Share:Share the Sandbox
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- February 23, 2011
7 min read
- Consumer products, E-commerce, Marketing and Brand, Visual Design, Web
Designing product packages specifically for the Web enhances shopping experiences and increases sales.
Article by Tammy Guy
Share:Internet Package Design
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- February 16, 2011
6 min read
- Internal Company Dynamics, Marketing and Brand, The Business of UX
Users can be better served if marketing and design would work more collaboratively.
Article by Megan Grocki
Share:A Designer and a Marketer Walk Into a Bar…
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- February 10, 2011
6 min read
- Design, Facebook, Marketing and Brand, Social Media Marketing, Web
How entertainment websites showcase parent companies in balance with their movies and bands.
Article by Guild Copeland
Share:Balancing Brands Online: Entertainment Case Study
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- January 8, 2011
7 min read