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Interaction Design Training in Portland, OR
Event - Cooper U - November 7, 2014 - 0 Comments
Design the Future
Event - Cooper U - October 29, 2014 - 0 Comments
I Love You, Instagram ... but Why Won’t You Let Me Make Collages?
Wishing that Instagram had a feature for creating collages, one user decided to create her own a prototype.
Article - Lin Wang - August 28, 2014 - 7 Comments
Looking at personas, goals, and scenarios relative to the characters, plot, and objectives of a novel or movie can help designers avoid self-referential thinking.
Article - Shlomo Goltz - July 23, 2014 - 5 Comments
Revisiting Proto-Personas for Executive Alignment
Modifying Jeff Gothelf's proto-persona process reveals another method of working with clients to establish executive alignment on target users.
Article - Brent Summers - July 10, 2014 - 1 Comments
A divisive tool among practitioners, personas can bring the perspective of your end users into the design process and help build consensus among stakeholders.
Article - Shlomo Goltz - July 2, 2014 - 6 Comments
Using Post-Service Personas to Design Closure Experiences
Post-Service Personas help you understand the emotions of users after they end their relationship with a service or product, leading to better closure experiences.
Article - Joe Macleod - June 27, 2014 - 1 Comments
How to Use Persona Empathy Mapping
A workshop activity that forges alignment on user needs, goals, and pain-points, Persona Empathy Mapping bridges the gap between personas and design concepts.
Article - Nikki Knox - June 27, 2014 - 9 Comments
The Eight Most Common Mistakes Made on UX Design Projects
Arrogance and seven other common mistakes can easily derail a design project. Avoid them all.
Article - Joseph Dickerson - June 25, 2014 - 6 Comments
Creating a Customer Ecosystem Using Brand Experience Metaphors
Choosing a metaphor that helps us identify a brand's character can provide a launching point for creating an effective customer journey.
Article - Tom Schneider - May 15, 2014 - 0 Comments