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Search, SEO, and SEM

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Book Excerpt: Why We Fail

  • Cloud Computing, Consumer products, Content and Copy, Design, Development, Digital Publishing and eBooks, Google, Interaction Design, Interface and Navigation Design, Product design, Product Releases and Redesigns, Search, SEO, and SEM, User Reported Feedback

An excerpt from Why We Fail, a new book from Rosenfeld Media, chronicles the design, limited release, and failure of Google Wave.

Article by Victor Lombardi
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10 min read
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Packaging as Media and the Future of Customer Experience

  • Augmented Reality, Customer Experience, Design, E-commerce, Global Products and Localization, Location-Based Services, Marketing and Brand, Mobile Applications, Mobile Technology, New and Emerging Technologies, Product design, Search, SEO, and SEM, Social Networking, Technology

The experience of shopping will change as emerging technologies alter the way products are packaged and presented to consumers.

Article by Bryan Goodpaster
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7 min read
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Are You Putting the Home Button to Good Use?

  • Apple, Design, Facebook, Flow and Immersion, Google, Interaction Design, Interface and Navigation Design, Product Releases and Redesigns, Search, SEO, and SEM, Social Networking, Twitter, Web

As homepages continue to lose prominence as landing pages, designers should reconsider how and where they use a “home” button.

Article by Paul Brooks
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6 min read
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Designing Search: Displaying Results

  • Content and Copy, Data visualization, Design, Facebook, Google, Information Design and Architecture, Interaction Design, Interface and Navigation Design, iPad, iPhone, Mobile Applications, Mobile Technology, Search, SEO, and SEM, Yahoo!

Displaying search results in a way that rewards users requires a consistent approach, balancing detail and diversity.

Article by Tony Russell-Rose
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7 min read
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Putting Your Content to Work: A user-centric approach to evaluation

  • Analytics and Tracking, Content and Copy, Content Strategy, Design, Information Design and Architecture, Marketing and Brand, Research Methods and Techniques, Search, SEO, and SEM

Taking stock of your content’s punch and relevance to users reveals pathways to rewarding interactions.

Article by Lindy Roux
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4 min read
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