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Research Methods and Techniques

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International UX research mitigates risk, generates customer insights, and ensures that new products and services meet the needs of the intended local audiences.

Article by Elizabeth Shelly, Pamela Walshe, Liang Zhang
Share:6 Key Questions to Guide International UX Research
8 min read

When company executives participate in developing proto-personas, the customer’s point of view will figure more prominently in strategic decisions.

Article by Jeff Gothelf
Share:Using Proto-Personas for Executive Alignment
9 min read

Co-design workshops help designers partner with users to include their perspective in knowledge development, idea generation, and product development.

Article by Catalina Naranjo-Bock
Share:Creativity-based Research: The Process of Co-Designing with Users
10 min read

Selecting the right type of UX review to suit the project’s stage and business objectives, and to yield quick results for the client.

Article by Frances Miller
Share:UX Reviews: Which one? How long?
7 min read
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