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YOU GOT THIS: An App Designed to Connect, Educate and Empower People Through Their Loss

  • Accessibility, Customer Experience, Design, Empathy, Remote Research, Usability, UX Education, UX Magazine

The project was to design a platform that educates and supports the wishes of those passing, as well as those who are left to mourn by using the design thinking process model.

Article by Jennifer ODonnell
IDEAS IN BRIEF
YOU GOT THIS: An App Designed to Connect, Educate and Empower People Through Their Loss
  • The author designed a platform to educate and support the wishes of those passing, as well as those who are left to mourn.
  • The challenge was to understand the sensitive process of EOL (End of Life) Care and what individuals need.
  • The author’s idea was to create an app that would:
    • Perform daily check-ins
    • Provide resources
    • Provide tips
    • Connect people
  • The author’s approach to this challenge was based on the design thinking process model.
  • The author of this article unpacks the research process:
    • Qualitative analysis
    • Competitive analysis & industry standards
    • User interviews
    • Ideation
    • Prototyping
  • Key takeaways: 
    • Make MVP a key to staying focused
    • Keep iterating
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YOU GOT THIS: An App Designed to Connect, Educate and Empower People Through Their Loss

Conversational Design

  • Accessibility, Artificial Intelligence, Customer Experience, Defining AI, Design, Usability, UX Education, UX Magazine, Visual Design, Voice & Natural Language

An ultimate guide to conversational UX (CUX). Conversational UX principles.

Article by Sudarshan Sahu
IDEAS IN BRIEF
Conversational Design
  • The author defines “conversational UX as a user experience that combines chat, voice or any other natural language-based technology to mimic a human conversation.”
  • The author looks at the following conversational UX Principles:
    •  Affordances
    • Signifiers
    • Feedback
  • Conversational user interface & principles:
    • Cooperative Principle (discover hidden intentions)
    • Turn-Taking (give users a space to interact)
    • Context-aware (in context / out of context)
  • While designing virtual assistants, the author suggests taking two things into consideration:
    1. How to set user expectations and educate users about what their assistants can do
    2. How to help these users
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Conversational Design

Personas — Training Wheels

  • Customer Experience, Design, Personas, Usability, UX Education, UX Magazine

A persona-hater’s guide to teaching with personas

Article by Lindsey Wallace
IDEAS IN BRIEF
Personas — Training Wheels
  • Personas can help build an organizations’ capacity to imagine the people who use and interact with their products.
  • The author’s take on what’s useful about personas:
    • Personas help teams build a shared language to argue with when they have to work together.
    • Personas can show teams when they need to think with a higher level of specificity.
    • Using personas helps teams create hypotheses about who our users are and what matters to them.
    • Personas give a framework that helps cross-functional teams easily understand research insights and implications.
  • Personas need never replace research, but they can be a useful tool to begin to value them enough to bring their individual success or failure into designers’ decision-making.
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3 min read
Personas — training wheels

How To Make CX/UX Agile In 5 Steps

  • Customer Experience, Design, Design Theory, Usability, UX Education, UX Magazine

Transition towards customer-centricity and make your UX/CX agile by following 5 steps

Article by Debbie Levitt
IDEAS IN BRIEF
How To Make CX/UX Agile In 5 Steps
  • Debbie Levitt suggests her 5 steps to transform however you’re doing Agile towards Customer-Centric Agile:
    1. Hire fully qualified CX and UX pros to do CX and UX work
    2. Hire CX/UX at a nearly 1:1 ratio with engineering
    3. Kill most meetings, five UX decision-making autonomy
    4. Estimate time and plan
    5. Tri-Track Customer-Centric Agile
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7 min read
How to make CX/UX agile

Digital = Physical

  • Artificial Intelligence, Customer Experience, Design, Design Theory, Usability, UX Education, UX Magazine

Green Design Principles that every designer can use to combat climate change

Article by Rachel Romano, Jon Friedman
IDEAS IN BRIEF
Digital = Physical
  • Recent Microsoft’s Green Design Principles can prevent us from fueling a climate crisis:
    • Get started backpack on digital sustainability — the climate crisis doesn’t happen in a vacuum, big change starts small, talking about climate can be hard, digital is physical
    • Think bigger before you start — challenge the status quo, put care first
    • Build better by default — optimize, transparent, adaptable
  • “The Cloud” doesn’t exist — every design has physical implications and this one is a massive warehouse causing the environment harm.
  • Well-intentioned designs often result in unintended consequences that’s why designers need better ways to visualize their impact.
  • Designers can train AI in order to preserve the planet by employing the energy-intensive cloud and the AI it enables to understand environmental impacts.
  • Some of the most engrained paradigms of the tech industry are the least sustainable and product makers need new ways of working.
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8 min read
Digital-Physical-article-image

Scaling a UX team

  • Customer Experience, Design, Team Dynamics, Usability, UX Education, UX Magazine

Essential tips on scaling a UX team of professionals.

Article by Joe Knowles
IDEAS IN BRIEF
Scaling a UX team
  • Scaling a UX team requires not only navigating a lot of change, improving processes, around onboarding and training, but also having a clear plan in mind for scale.
  • The author suggest ways to scale a UX team:
    • Maintain the culture
    • Increase peer viewing
    • Balance experience
    • Promote within
    • Focus on entry level improvement
    • Protect the T-shaped specialists
    • Keep collective goal setting
    • Always communicate
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Scaling a UX team
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