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Design Theory

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A Call for Quality

  • Agile and Iterative Process, Business Value and ROI, Design, Design Theory, Design Tools and Software, Internal Company Dynamics, Product design, Product Releases and Redesigns, Technology, Usability

Understanding when and how to apply lean and agile methods is key to their success.

Article by Zack Naylor
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5 min read
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Jesse James Garrett and Ken Jennings Talk Maps and Design

  • Conferences, Data visualization, Design, Design Theory, Entertainment and Humor, Global Products and Localization, Mobile Applications, Mobile Technology, New and Emerging Technologies, Psychology and Human Behavior, Strategy, Technology, Technology for the Common Good, Visual Design

A conversation between Jesse James Garrett and Ken Jennings about the overlap between mapheads and designers serves as a preview for UX Week 2014.

Article by Adaptive Path
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8 min read
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Throwing Light on Dark UX with Design Awareness

  • Business Value and ROI, Design, Design Theory, Development, E-commerce, Facebook, Flow and Immersion, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Marketing and Brand, New and Emerging Technologies, Personal and Professional Development, Psychology and Human Behavior, Research Methods and Techniques, Strategy, Technology, Visual Design

Users and designers can work to develop their Design Awareness in order to avoid the manipulative patterns associated with Dark UX.

Article by Marc Miquel
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5 min read
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Designing Big Data for Humans (with a Little Help from Hollywood)

  • Analytics and Tracking, Augmented Reality, Data visualization, Design, Design Theory, Design Tools and Software, Emotion, Enterprise Products, Flow and Immersion, Gestures, Human factors, Information Design and Architecture, Input devices, Interaction Design, Interface and Navigation Design, Mobile Applications, Mobile Technology, New and Emerging Technologies, Operating Systems, Personal and Professional Development, Product design, Strategy, Technology, Touch, Usability

Taking data with the richness of what Minority Report showed us and giving it the kind of approachable interface seen in Her.

Article by Tutti Taygerly
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4 min read
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Crossing the Great UX–Agile Divide

  • Agile and Iterative Process, Business Value and ROI, Design, Design Theory, Development, Employee Experience, Employment and Hiring, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Internal Company Dynamics, Marketing and Brand, Personal and Professional Development, Project Management, Prototypes, Psychology and Human Behavior, Requirements and Specifications, Research Methods and Techniques, Team Dynamics, Technology, Usability, Visual Design

Understanding the labor issues at the core of the agile manifesto can help experience designers find news ways of working to enlighten developers.

Article by Mike Bulajewski
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13 min read
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Creating a Customer Ecosystem Using Brand Experience Metaphors

  • Business Value and ROI, Consumer products, Customer Experience, Design, Design Theory, Design Tools and Software, Flow and Immersion, Marketing and Brand, Personas, Product design, Research Methods and Techniques, Storytelling, Strategy, Technology

Choosing a metaphor that helps us identify a brand’s character can provide a launching point for creating an effective customer journey.

Article by Tom Schneider
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3 min read
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