Design Theory

How immersing yourself in fine art can improve your design and shape your idea of fundamental art concepts.

Whether you are creating a marketing campaign, a trade show booth, an experience or a land, sound is part of telling that story and getting your audience to feel.

Are you a designer? It might be the case that you are not sure what to call yourself, or that you have difficulty explaining to others just what you do.

The success of a design completely depends upon how the users interact with it.

Designing with real content helps ensure we know the product.

Mapping the experience from a customer perspective helps organisations identify strategic opportunities, customer pain-points and generate innovative projects.

We are in the midst of a major social transformation — moving many of our day-to-day activities from physical places to information-based places that we experience on our phones and computers. The central question of this book is: How can we design these information environments so they serve our social needs in the long term?

Much of the day-to-day work of UX design focuses on optimizing manual, paper-based processes through the use of technology. Human-computer interaction makes an effective partnership in which the outcome produced is greater than sum of the individual efforts.

New comic by author and UX consultant Dan Ward, in which he illustrates another UX 101 lesson.

It should be no surprise to any contemporary UX Designer that a flat, minimalist design trend has emerged over the past few years.

When users are accustomed to using a pattern, even a minor change in that pattern can be very expensive in performance terms.