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Design Theory

Read these first

The opposite direction is the right one.

Article by Marcelo Brum
Behavioral Design: What Is It? And Why Should You Learn To Apply It?
  • The article introduces the concept of Behavioral Design, emphasizing the importance of understanding cognitive biases and delivering value to all parties involved in the user experience.
Share:Behavioral Design: What Is It? And Why Should You Learn To Apply It?
4 min read

Harnessing Ancient Wisdom for Extraordinary User Experiences.

Article by Anurag Sen
The Hidden Magic of UX: Unraveling the Feng Shui Connection
  • The article delves into the enchanting connection between UX design and the ancient wisdom of Feng Shui.
  • The author explores how the integration of Feng Shui principles can transform user experiences, creating harmonious digital journeys that evoke tranquility, balance, and a deep connection with users.
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3 min read

I’m ashamed to call myself a designer.

Article by Circ Cular
8 Reasons Why Design Is Dead (And How We Can Revive It)
  • This article discusses the harmful effects of design in the tech industry, including its impact on our well-being and society. It emphasizes the need for ethical design, mental health prioritization, and genuine human connections.
Share:8 Reasons Why Design Is Dead (And How We Can Revive It)
18 min read

The importance of a formalized methodology in behavioral design.

Article by Ignacio Parietti
Design Products That Drive Behaviors: The Role of a Formalized Methodology
  • The article discusses the importance of a formalized methodology in behavioral design to create products that drive specific behaviors in users and outlines the “Behavioral Design Models” approach as a structured framework for achieving this.
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3 min read

Personalization, engagement, and efficiency—discover how AI and ML are shaping the future of UX design and revolutionizing user experiences.

Article by Ali Abdu
The Future of UX Design: How AI and Machine Learning Are Changing the Way We Design
  • The article cover how AI and ML transform UX design with the following 3 points:
    • Personalization.
    • Engagement.
    • Efficiency.
Share:The Future of UX Design: How AI and Machine Learning Are Changing the Way We Design
4 min read

A look into the revolutionary combination of Design Thinking and AI, showcasing how ChatGPT empowers the creative process.

Article by Vincent Hunt
Design Thinking and AI: Enhancing User-Centered Design with ChatGPT
  • Integrating the AI tool ChatGPT into design thinking enhances the process by gathering user feedback, generating ideas, and validating prototypes.
  • ChatGPT simulates user interviews, providing valuable insights for creating empathy maps and understanding user needs.
  • The AI model enables quick and cost-effective creation of text-based prototypes, facilitating efficient testing and validation of design concepts.
Share:Design Thinking and AI: Enhancing User-Centered Design with ChatGPT
3 min read

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