Customer Experience Archives

Accessibility, Business Value and ROI, Customer Experience, Design, Input devices, Interface and Navigation Design, Product design, User Adoption

Roger Dooley, author of Brainfluence, has a confusing interaction with a high-tech elevator system.

Article by Josh Tyson

3 min read

Android, Apple, Apple iOS, Business Value and ROI, Consumer products, Content and Copy, Customer Experience, Design, Form design, Input devices, Interaction Design, Interface and Navigation Design, iPad, iPhone, Mobile Applications, Mobile Technology, New and Emerging Technologies, Product design, Product Releases and Redesigns, Tablet, Ubiquitous Computing, Usability

Fast-casual dining giant Panera Bread has given some of their restaurants an experience design overhaul that racks up more hits than misses.

Article by Will Scott

6 min read

Consumer products, Content and Copy, Customer Experience, Design, Emotion, Empathy, Flow and Immersion, Internal Company Dynamics, Mobile Technology, Product design, Psychology and Human Behavior, Storytelling, Team Dynamics, Working With Stakeholders

In order to tap into emotion when designing experiences, you need to travel outside of your own comfort zone—enter, the provocateur.

Article by John Caldwell

7 min read

Content and Copy, Content Strategy, Customer Experience, Design, Flow and Immersion, Form design, Information Design and Architecture

The line-by-line guide to making your online form easy for users to fill out without extraneous errors and missed conversions.

Article by Andy Grogan

7 min read

Automotive, Consumer products, Customer Experience, Design, Input devices, Interaction Design, Product design, Visual Design

Selecting your octane level at the gas pump should be an easy interaction, but that’s not the world we live in.

Article by Daniel Brown

2 min read

Agile and Iterative Process, Apple, Apple iOS, Consumer products, Content and Copy, Customer Experience, Design, Design Tools and Software, Interface and Navigation Design, Mobile Applications, Mobile Technology, Product design, Prototypes, Research Methods and Techniques, Research Tools and Software, Tablet, Usability, User Acceptance Testing, User Reported Feedback

We talk with Greg Nudelman, CEO of Design Caffeine, mobile strategist, and author of The $1 Prototype.

Article by Josh Tyson

1 min read

Customer Experience