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Content Strategy

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Ever heard of the term FOMO? That is what your brain does when you are given a large selection of choices. The more choices you are given, the more indecisive you become.

Article by Edward Beebe-Tron
Share:Hick’s Law
4 min read

It’s a tricky time to be marketing for sure. Smart businesses are currently tailoring their marketing activities to prioritise the retainment of customers.

Article by Holly Formosa
Share:Top Tips for Retaining Customers Under Lockdown
5 min read

You design not a product, you design interaction with the user — the psychology for UX design

Article by Olga Boichuk
Share:The Nine Principles of UX Design Psychology: Can You Predict the Behavior of Your Users?
12 min read
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Why is Amazon so addictive? One important point to consider is Amazon Prime is a predictable, expected and usable product.

Article by Gen Ariella
Share:Usability, Accessibility, and Ethics — Amazon Prime
4 min read

Did you know UX Magazine hosts the most popular podcast about conversational AI?

Listen to Invisible Machines

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