Designing Systemic Change
Sheryl Cababa
Author of “Closing the Loop: Systems Thinking for Designers”, Professor at the University of Washington Human Centered Design & Engineering
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Season 2 Episode 21
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Massive amounts of system change are necessary to put AI to work in ways that elevate humanity, and Robb and Josh welcome author and experience designer Sheryl Cababa for a deep discussion of the road ahead. Author of the Rosenfeld Media book, Closing the Loop: Systems Thinking for Designers, Sheryl has worked as an experienced designer at Phillips, Adaptive Path, and Frog and is currently the Chief Strategy Officer at Substantial. Her insights into the important convergence between systems thinking and experience design come at a critical moment when the rapid advancement of technology calls for sober consideration of how we can improve the many systems that make of the world we live in.
About the guest
Sheryl Cababa is a seasoned multi-disciplinary design director with over two decades of experience, driving human-centered design practices focused on systems thinking and evidence-based design. Her diverse portfolio spans from designing experiences in robotic surgery to reshaping K-12 education through service design. Working with esteemed consultancies like Substantial, frog, and Adaptive Path, she has collaborated with clients such as the Gates Foundation, Microsoft, IHME, and IKEA.
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