Cammy Crolic, a renowned researcher and Oxford professor, specializes in consumer behavior. Some of her published research has caught mainstream attention and has been covered in publications like the Wall Street Journal. Her research helps us to understand the factors and processes influencing the consumption experience, with a focus on enhancing enjoyment in repeated consumption scenarios, such as food, music, and art.
Cammy’s research also explores how accumulating knowledge of consumption experiences impacts preferences and well-being, with implications for both industry and public policy. She has earned accolades, including the John A. Howard AMA Doctoral Dissertation Award and her insights have been featured in leading academic journals and renowned publications like the Wall Street Journal and Harvard Business Review. With an impressive academic background, Cammy is an expert in the field, currently affiliated with Green Templeton College at Oxford.