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John Boykin

Senior User Experience Architect & Researcher | Applegate LLC

John Boykin answers to user experience designer, information architect, interaction designer, information designer, and UX researcher. He’s been doing all of the above for over 10 years. Clients include Walmart, Macy’s and Bloomingdale’s, Blue Shield, Bank of America, Visa, Symantec, NBC, HP, Janus, Prosper, and Mitsubishi Motors. His site, wayfind.com, will tell you more than you want to know.

In UX design, applying a solid sense of probability often determines whether we come out ahead or behind.

Article by John Boykin
Share:Probability: A UX Designer’s Second-Best Friend
9 min read

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