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How to Get the Most from Digital Customer Experience Investments
Companies of all sizes are paying closer attention to customer experience elements in their digital offerings—here are some ways to maximize the ROI.
Article - Adele Sage - July 26, 2013 - 0 Comments
Embracing the UX Spectrum
Empathy, creativity and systems thinking play crucial parts in the design of successful experiences and can also foster consensus within the UX community
Article - Jordan Clayton-Hall - June 11, 2013 - 2 Comments
Libraries: A Canvas for Creating Meaningful User Experience
Now, more than ever before, public libraries are in a unique position to offer vanguard, tailored experiences to their users.
Article - Amanda L. Goodman - May 6, 2013 - 6 Comments
Contextualization is the Key to Delivering Powerful, Personalized Digital Experiences
What "location, location, location" is to real estate, "context, context, context" is to user-centered design.
Article - Ron Rogowski, Stephen Powers - March 11, 2013 - 0 Comments
When and Where to “Woohoo”
Crafting compelling and valuable copy requires infusing the brand's voice with a human tone that users respond to.
Article - John Caldwell - February 25, 2013 - 2 Comments
The Customer-Generated Service Revolution
Service companies that are maintained by their users are growing in numbers and providing a new level of customer experience.
Article - Joe Macleod - February 15, 2013 - 0 Comments
Improve Your Odds when Hiring for UX
There's no sure thing when hiring for user-centered design roles, but you can take steps to improve your odds of finding a winner.
Article - Greg Zapar - February 14, 2013 - 8 Comments
The Four Waves of User-Centered Design
Over the past two decades, Bentley University has been charting and propelling the evolution of UX design.
Article - Dr. William Gribbons - January 29, 2013 - 5 Comments
Creating Social Experiences that Customers Care About
It seems as though users respond to digital social experiences that make them feel something.
Article - Doug Klein - January 3, 2013 - 1 Comments
Content Sharing and Social Networking Buttons
Social networking buttons are designed to get users sharing content, but do they work?
Article - Tania Lang - December 3, 2012 - 5 Comments