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- Libraries: A Canvas for Creating Meaningful User Experience
The patron enters the library with a VHS tape he has not viewed in thirty years. He's reserved the Digital Media Lab, a digitization space, to convert his tape to DVD. I, a librarian, push the tape into the VCR and demonstrate the conversion process. Th ...
Article - Amanda L. Goodman - May 06, 2013 - 5 comments - 0 attachments
- Taking the Measure of Social Media: An Exclusive DAA New York Event
The Digital Analytics Association New York City Chapter Presents: Taking the Measure of Social Media With Chelsea Marti, Social Media Marketing Leader at ADP, Inc. Date: ...
Event - Scott McDonald - April 03, 2013 - 0 comments - 0 attachments
- Front-Trends
This is a gathering for Front-End lovers to discover the current trends to build a professional career out of innovative front-end development. Front-Trends is a venue for showcasing the modern and future developments in open web technologies, s ...
Event - Paweł Czerski - April 02, 2013 - 0 comments - 0 attachments
- Contextualization is the Key to Delivering Powerful, Personalized Digital Experiences
It’s no secret that firms want to deliver the right experience to the right user at the right time on the right device. But increased options and heightened customer expectations caused by the splinternet—the fragmented world of web , social , v ...
Article - Ron Rogowski, Stephen Powers - March 11, 2013 - 0 comments - 0 attachments
- When and Where to “Woohoo”
Title 2: Creating copy that elicits emotion and conforms to brand character As a writer for user experiences, I’m faced with many challenges: How do I get my customers ...
Article - John Caldwell - February 25, 2013 - 2 comments - 0 attachments
- The Customer-Generated Service Revolution
Since the 1970s, changes in the economic structure of countries like the United States and the UK have created a marked shift from producing goods to providing services. With manufacturing in decline, the service sector has continued to develop over the ...
Article - Joe Macleod - February 15, 2013 - 0 comments - 0 attachments
- Improve Your Odds when Hiring for UX
We’ve all seen the flurry over the past several years of both agencies and corporate entities investing in hiring UX talent. (To spare definitions, I’ll let “UX” equate to anything from information architect to researcher to interface designer ...
Article - Greg Zapar - February 14, 2013 - 6 comments - 0 attachments
- The Four Waves of User-Centered Design
In the fall of 1988, a small group of professionals from the technology industry gathered at Bentley College (now University) in Waltham, Mass., to discuss the topic of user advocacy and assistance. These gatherings were informal, simply a group of ...
Article - Dr. William Gribbons - January 29, 2013 - 5 comments - 0 attachments
- Creating Social Experiences that Customers Care About
If there’s one thing I’ve learned about designing social media experiences , it’s that they have to illustrate to audiences that we “get” them in order to engage them. The reason so many marketers are struggling to show solid ROI for their social med ...
Article - Doug Klein - January 03, 2013 - 1 comment - 0 attachments
- Content Sharing and Social Networking Buttons
Title 2: How do users distribute what they like? As a regular Internet user I’ve noticed a significant increase in the presence of social networking buttons on webs ...
Article - Tania Lang - December 03, 2012 - 4 comments - 0 attachments