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Analytics and Tracking
Quantitative Research and Eye-Tracking: A match made in UX heaven
Usability testing becomes more effective when you combine quantitative data with eye tracking results that have been cross-referenced using qualitative research
Article - James Breeze, Alexis Conomos - June 20, 2013 - 4 Comments
The Evolution of the Online Dating Experience
Getting into the nitty-gritty of online dating reveals a complex user experience evolving toward the ubiquity of social networking.
Article - Jayse Lee - June 5, 2013 - 4 Comments
How Chief Customer Officers Orchestrate Experiences
When used correctly, a Chief Customer Officer can drive customer experience efforts that change the way a company operates for the better.
Article - Paul Hagen - June 4, 2013 - 2 Comments
How to Design for the Gut
Designing for visceral reactions in your users can create experiences that deliver emotional satisfaction and drive habitual use.
Article - Morgan Brown, Chuck Longanecker - May 29, 2013 - 0 Comments
The Greatest Secrets of UX Revealed!
Stripping away some of the mysticism and pretense surrounding user experience design.
Article - Joseph Dickerson - May 15, 2013 - 12 Comments
Create a Better Responsive User Experience
The best responsive web designs show a rich understanding of what users are looking for and the right way to deliver it.
Article - Nick Switzer - May 14, 2013 - 2 Comments
Five User Experience Lessons from Jim Carrey
Having trouble explaining the value of user experience to stakeholders? Let Jim Carrey help.
Article - Steve Tengler - April 22, 2013 - 0 Comments
Playful exercises with metaphor can draw new insights out of piles of research data.
Article - Cyd Harrell, Jodi Leo - April 19, 2013 - 5 Comments
Eight Lessons in Mobile Usability Testing
User acceptance testing for mobile poses an array of challenges—here are some hard-won lessons on doing it right.
Article - Tania Lang - April 10, 2013 - 10 Comments
Designing Better Experiences Through Data
As the complexity and quantity of user data multiply, it's up to designers to create experiences that make the most of it.
Article - Jason Napolitano - April 9, 2013 - 0 Comments