UX Magazine

Defining and Informing the Complex Field of User Experience (UX)
Article No. 873 September 25, 2012

This is [the New] Myspace

MySpace as a social network died long ago, but it might have just reincarnated as a pretty interface on other social networks. Check out this glossy show reel Myspace (no more capital "S"), just posted on Vimeo. Whoever did this redesign will hate us for saying this, but it kinda looks like the secret lovechild of Pinterest and the Windows 7 Phone UI.

We'll have to wait to find out more details, but this leaves us wondering: where's the data? If this were the old Myspace, all the photos would be at odd angles and of attention-starved teenagers holding their cameras up to a mirror, and all the status updates would be, "I'm done here, look me up on Facebook."

The Justin Timberlake bits are either simulated or are based on canned data, and it's definitely not a coincidence that the main driver of interest in this video is a tweet from JT himself, seeing as he is an investor in the company.

He and owners Chris and Tim Vanderhook told The Hollywod Reporter that this new platform will function primarily as a medium for artists, which is also not a huge surprise, as the site's last stronghold was with musicians of every stripe.

If you look closely at the video, there are hints that it might import user data from Facebook, aggregate from Twitter, and post out to both, but who knows? Not such a bad song either. No doubt we'll have more to say about this in the future.

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UX Magazine was created to be a central, one-stop resource for everything related to user experience. Our primary goal is to provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals who work in all areas of UX and cover the field from diverse angles and perspectives.

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Three Sheets Market Research did a usability study of the new MySpace with a drunk user.

http://threesheetsresearch.com/?p=258

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There's actually quite a lot of detail about what the new site will work like if you go through the video screen by screen. I've put together a breakdown of what's in there, and my take from a UX perspective, here: http://jaysonelliot.com/blog/2012/09/25/deconstructing-the-new-myspace-video/

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Yes, and?