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Strategy

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Connecting with users in China often depends on communicating Western quality and authenticity, and emphasizing that what they see is what they get.

Article by Ernie Diaz
Share:Chinese Users Want the Same E-Com Experiences as Their Western Counterparts
5 min read
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In an excerpt from his new book, Intertwingled, information architect Peter Morville describes how to create cultures that fit companies and their customers.

Article by Peter Morville
Share:Creating a Cultural Fit
7 min read
creating-a-cultural-fit-small

Steve Krug, Nathan Shedroff, and Abby Covert take a crystal-ball look into the future of UX.

Article by Mary Jean Babic
Share:QuickPanel: UX Futures
9 min read
qp-ux-futures-small

Our ability to find the underlying problems puts experience designers in a unique position to bring positive change to healthcare efforts on a global scale.

Article by Tracy Brown
Share:Five Tips for Experience Designers Working to Improve Healthcare Innovation
6 min read
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Frustrated with confusing, unorganized, complex, or antiquated antiquated user experience models, a designer at The Nerdery created the CUBI model.

Article by Corey Stern
Share:CUBI: A User Experience Model for Project Success
10 min read
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In an excerpt from her new book, How to Transform Your Ideas into Software Products, Mint.com’s founding engineering shows how strategic design can give you an edge.

Article by Poornima Vijayashanker
Share:Differentiating with Design
9 min read
differentiating-with-design-small

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