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New and Emerging Technologies

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5 Reasons to Embrace the Generative AI Hype

  • Artificial Intelligence, Defining AI, New and Emerging Technologies, UX Magazine

Generative AI is making headlines, in the literal sense.

Article by Julia Anderson
IDEAS IN BRIEF
5 Reasons to Embrace the Generative AI Hype
  • While some fear generative AI and see it as competition to human effort, it can be used as a collaboration tool.
  • The author describes five ways to adopt generative AI to benefit from it:
    • Use it as a tool for rapid ideation and, therefore, inspiration for creating.
    • Facilitate knowledge management that allows humans to test limitless possibilities AI generates.
    • Personalise experience for customers for building relationships with them.
    • Unload from routine tasks – making time for more sophisticated tasks.
    • Practice collective intelligence – generative Ai is being trained on millions of interactions with people making it a powerful “copilot” in various activities.
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5 min read

Does Conversational AI Do Magic?

  • Artificial Intelligence, Conferences, New and Emerging Technologies, Technology, UX Magazine

What will the AI future look like – bright and easily manageable or dark and full of risks? Discover the various perspectives of the European Chatbot & Conversational AI summit speakers.

Article by Anna Gregorczyk
IDEAS IN BRIEF
Does Conversational AI Do Magic?
  • The author shares insights on the risks, and opportunities of AI technologies as well as success stories and lessons learned from the second edition of the European Chatbot & Conversational AI summit.
  • The golden thread leading the summary is the future of AI implementation shown through the prism of various experts in the field.
  • The speakers talk about different industries that will be hugely influenced by AI technologies – medicine, business, insurance, personal assistance services, and more.
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4 min read

AI as an ideation tool: Dall-E outdoor baby carriage

  • Artificial Intelligence, Consumer products, Design, Design Tools and Software, New and Emerging Technologies, Sketching, UX Magazine

UX designer Asbjørn Mejlvang shows how to use Dall-E, an AI system that generates realistic visuals from a description given, to reach your design goals.

Article by Asbjørn Mejlvang
IDEAS IN BRIEF
AI as an ideation tool: Dall-E outdoor baby carriage
  • The author gives a brief example of how to use Dall-E, an AI system that can produce art and realistic visuals from a description given in plain language, as a tool in the brainstorming process.
  • According to the author, the process of AI ideation is as simple as that:
    • Write a sentence.
    • Go through generated visuals.
    • Choose a direction to get the most accurate realization of your idea.
    • Receive generated variations from the selected output.
  • Traditional ideation process versus AI ideation process – the article covers how to combine them to get the best result in the most efficient way.
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2 min read
AI as an ideation tool

Current State vs. Future State: Innovating your Customer Experience and Increasing Productivity

  • Business Value and ROI, Customer Experience, New and Emerging Technologies

How to improve customer experience by mapping the current state of the business and adopting a growth mindset.

Article by Jonathon Hensley
IDEAS IN BRIEF
Current State vs. Future State: Innovating your Customer Experience and Increasing Productivity
  • The challenges caused by the pandemic force businesses to rethink their customer experience and invest in strategic planning.
  • To start, it’s necessary to analyze the current state, identify weaknesses, and focus on inclusive knowledge management to find opportunities to improve the organization.
  • Some of the most common inefficiency problems include non-utilized talent and extra processing.
  • Improve customer experience and productivity by looking for cumulative, connected or capacity insights.
Read the full article to learn more about innovating customer experience and why its necessary.
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7 min read

Are You Ready to Give Your Customers an Omni-Channel Experience?

  • Business Value and ROI, Content and Copy, Customer Experience, Design, Internal Company Dynamics, Mobile Applications, Mobile Technology, New and Emerging Technologies, Ubiquitous Computing

Five questions to answer when building your omni-channel customer experience.

Article by Jeff Steen
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6 min read

Bingewatch Culture: Netflix, UX and the slow demise of moderation

  • Analytics and Tracking, Behavioral Science, Consumer products, Content Strategy, Customer Experience, Design, Entertainment and Humor, Form design, New and Emerging Technologies, Persuasive Design, Product design, Psychology and Human Behavior

As it stands today, consumption of content is at an all-time high, and it’s on its way upwards.

Article by Kriti Krishan
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7 min read
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